Brand Makers – Page 77

Pocket FM appoints Vivek Bhutyani as vice president – content marketing

At Pocket FM, Vivek Bhutyani will work closely with Rohan Nayak, co-founder and chief executive officer and Lalit Gangwar, VP - international growth to drive the international growth charter.

Previously, Bhutyani was a part of the Vedantu leadership team.

YAAP onboards Karan Arora as revenue head

Throughout his career, Arora worked with brands like National Geographic, Amazon Prime Video, Bacardi India, NEXA, Harley Davidson, Bata, Nestle, Dabur, Mamaearth, Yoga Bar, Panasonic, PayTM, and IndusInd Bank, among others.

Karan Arora was the former vice president at Korra Worldwide Advertising.

Visionary marketers have long-term vision, clarity and ability to experiment: Ajay Gupte, Wavemaker

“Clarity of thought is extremely important. If I were to put it down simply, it is to have a level of vision or a direction for the brand. To be able to have the ability to look for new trends, experiment and create new rules for the brand. To be constantly agile and adapt to changes and requirements which are different and experiment where required are the key factors in today's world to be successful," stated Ajay Gupte, CEO - South Asia, Wavemaker. (Representative Image: Paul Skorupskas via Unsplash)

Media maven Ajay Gupte on what it takes to be innovative.

DPI is like salt. You don’t see it, but food isn’t tasty without it: Protean e-Gov’s Gaurav Ramdev

Gaurav Ramdev, CMO of Protean eGov Technologies.

The CMO of Protean eGov Technologies talks about the reasons behind Protean’s rebranding, the launch of its first-ever campaign in over 28 years, the services the organisation offers, and how it impacts consumers.

CXO Moves: Exec movements at Madison Media, Xiaomi, RPG Group, Enormous and more

Get the full picture on people and their moves on the corporate jungle gym in CXO Moves. (From left to right: Rob Norman, Manu Kumar Jain, Anant Goenka and Azmat Jagmag)

Executives move in the world of brands and agencies.

Tere Sur Aur Mere Geet: Lata Mangeshkar in conversation with Anirudh Chawla

Like in every industry, there are those who don’t get their due. Lata Mangeshkar makes special mention of music composer Jaidev for whom she sang ‘Allah Tero Naam.’ Timeless trivia, states the author Anirudh Chawla. (Image source: Amazon)

In the book ‘Tere Sur Aur Mere Geet’, the author Anirudh Chawla touches upon the late singer mentioning about music composer Jaidev, her inability to sing for late actor Dilip Kumar, a compilation of the late singer’s ‘personal playlist’ towards the end and a lot more.

Maruti Suzuki’s Shashank Srivastava: It is crucial to celebrate achievements to foster a positive work environment

For Maruti Suzuki and their own powertrain, by 2030 it’ll be 15 percent EV, 25 percent strong hybrids and 60 percent to be a mix of ethanol blended fuel, CNG and biogas.

Storyboard18 caught up with Shashank Srivastava, senior executive officer, marketing and sales, Maruti Suzuki who spoke about the marketing related content he consumes, his tips to keep workplace toxicity and burnout at bay, his reading recommendations, and a lot more.

Bobble AI appoints Ravi Shharma as chief business officer

Ravi Shharma has worked as sales or revenue head for many global and Indian media companies like CNN, Turner Broadcasting, Cartoon Network, Warner Bros, HBO, Gaana & Saavn in his previous stint.

At Bobble AI, Ravi Shharma will be instrumental in envisioning, designing and executing business development strategies aligning the company’s expansion plans, its industry vision and approach backed by consumer intelligence and artificial intelligence to bring a paradigm shift in the mobile marketing and advertising landscape.

Enormous strengthens its leadership team; appoints Pranoy Kanojia and Shrikant Thounaojam

Pranoy Kanojia and Shrikant Thounaojam will work with Ashish Khazanchi to strengthen the northern operations. (From left to right: Pranoy Kanojia and Shrikant Thounaojam)

Pranoy Kanojia and Shrikant Thounaojam have been appointed as head of planning, and creative director.

Visionary marketers possess knowledge, conviction and the ability to inspire: Joseph George, Quotient Ventures

Marketers who succeeded in inspiring people both within the team, or agency partners, are the ones who got better work out. (Representative image by Clark Tibbs via Unsplash)

Joseph George, founder and group chairman, Quotient Ventures, believes that visionary marketers almost always ensure that the people working on the brand, both internal and external, know why they’re doing what they’re doing.