Tag: Media

General Elections 2024: Political parties to spend up to Rs 13,000 crore on advertising

Over 50 percent of the total AdEx will go to digital medium, said experts. As per the Meta Ad Library Report, between January 11, 2024 and February 9, 2024, BJP has spent a total of Rs 1.5 crore. Of this, Rs 1.18 crore was spent in the last week alone. The spending on Google ads is even more; according to the Google Ads Transparency centre, political ad spends in the last 30 days stood at Rs 24.5 crore, with the BJP taking the lead (Image source: Moneycontrol)

Ruling party and top spender BJP will lead the pack in advertising expenditure for the 2024 general elections in the world’s largest democracy.

RBI instructs Mastercard, Visa to stop card-based commercial transactions: Report

The flow of money towards non-KYC-ed merchants, who are not authorised to accept card payments as merchants, might have led the regulator to take the step. However, the exact reason is not known, according to the report. (Representative image by cardmapr.nl via Unsplash)

Transactions being done at other business outlets who might not be authorised to accept card payments have been temporarily halted.

Radio Mirchi revenue surges 21 percent; Profits see 108 percent increase in PAT

EBITDA stood at ₹44.3 crores boasting a 33 percent margin and demonstrating a substantial 36.4 percent YoY improvement, primarily driven by robust top-line growth. (Representative Image: Paul Einerhand via Unsplash)

The Company announced a PAT of ₹21.6 crores for the quarter, marking an impressive 108 percent YOY growth. PAT for Dec’23 YTD reached ₹32.9 crores, a significant turnaround from the loss of ₹2.5 crores reported in the same period last year.

Absence of strategic partner a challenge for ZEE’s scale-up plans: Elara Capital’s Karan Taurani

According to ZEE MD and CEO, Punit Goenka their plan is now be centred around three key aspects. These included frugality, optimisation and sharp focus on quality content.(Image source: Moneycontrol)

According to Taurani, tie-up with a strategic partner or an effective turnaround strategy to enhance digital offerings with reduced losses will be crucial factors for considering an upgrade.

Punit Goenka says ZEE’s “tightening belt on manpower”, calls for “frugality’; some layoffs likely

The company's focus has been on "frugality", optimization, and quality content, after the ZEE-Sony merger collapsed in January 2024. As part of the restructuring efforts, Goenka streamlined and revamped ZEEL's technology and innovation centre, resulting in a 50 percent reduction in its workforce at the end of March 2024. (Image source: Moneycontrol)

Punit Goenka had said “no layoffs” due to the failed Sony merger, after the deal with Sony crashed in January. Now he warns of some layoffs as Zee revisits plan as standalone entity after Sony terminated the merger

ZEE-Sony merger fallout: Punit Goenka plans to optimise spends, reduce business overlaps

The Board of the Company, chaired by Mr. R. Gopalan, has instituted the required measures, to guide and mentor the management on a regular basis, in order to enable the team to achieve the set goals for the Company

Punit Goenka said ZEEL will take steps to increase value delivery to its advertisers, apart from exploring alternative content monetisation avenues.

Zee Entertainment clocks 140 percent surge in profits in FY24

According to ZEE MD and CEO, Punit Goenka their plan is now be centred around three key aspects. These included frugality, optimisation and sharp focus on quality content.(Image source: Moneycontrol)

The company has recorded a 15 percent rise in income, amounting to Rs 223 crore.