CBC ad rates for private FM radios revised by MIB after seven years

The integration of Storytel's library into the Kuku FM platform is already underway and is expected to be completed within the next quarter, with audio content set to be available as early as the 1st week of March. (Representational image by Alexey Ruban via Unsplash)

The gross base rate for FM radio advertisement will increase from Rs 52 to Rs 74 per ten seconds.