Women in Sports – storyboard18

WPL shatters sponsorship stereotypes: Diverse brands drive 10 percent team revenue growth in the women’s cricket league

community and connection they foster among fans. (Image source: BCCI Women)

Women’s Premier League is attracting not only new sponsors but also encouraging existing ones to extend their partnerships.

Trends to watch for in sports marketing for a modern marketer

With the rise of more sportswomen, we will see more support from brands towards women in sports and the sports for women. (Representative Image via @ Unsplash)

Not all the possibilities that are opening in sports marketing are becoming mainstream. A list of 10 sports marketing trends to an keep an eye on right now.