Indrani Bose – Page 33

Saffola launches new ad film to promote healthier lifestyle

Conceptualized by Mullen Lintas, the TVC opens with a young 40-year-old man sharing the news of his promotion as the CEO with his family.

The TVC aims to promote the adoption of better practices and a healthier lifestyle by taking a “Roz Ka Healthy Step” to prevent the early onset of health issues that are typically experienced at the age of 60, arising now at the age of 40

Passenger Vehicles segment records 3,93,250 units sale and 13 percent YoY growth

The downturn was influenced by heavy discounting and selective financing further affected by economic worries and the electoral climate.

While growth and optimism continue within the commercial 3W market, intensified competition from electric models underscores a significant market shift – now 55 percent electrified.

Mahindra Finance & IBM collaborate to drive financial inclusion

NIC Ice Cream was co-founded in 2012 by Jeetendra Bhandari, Sanjiv Shah, and Raj Bhandari, and it serves in 86 cities across India. (Image source: Claudio Schwarz via Unsplash)

This app will enable consumers from both metros and non-metros to have 24×7 digital access to avail and manage products & solutions.

Pizza Hut and Tinder team up for a special Valentine’s month treat

As part of the collaboration, Tinder users in India will encounter a Pizza Hut Profile Card within the Tinder app.

This partnership capitalizes on the shared values of both brands: creating moments of joy and fostering purposeful connections.

Ranveer Singh formally publicizes himself as co-founder of Bold Care

Bold Care announced partnership with Bollywood superstar Ranveer Singh joining as the co-founder, marking a significant step in the brand's mission to normalize conversations about men's sexual health and empower them to prioritize their well-being. (Image source: Moneycontrol)

This announcement comes on the heels of Bold Care’s wildly successful #TakeBoldCareofHer campaign, which featured Singh in a series of humorous and thought-provoking videos that tackled common misconceptions and taboos surrounding men’s sexual health.

BYJU’s cut marketing spends by 20 percent in FY23: Report

The edtech is dealing with the twin crises of a cash crunch and some of its investors seeking to oust the leadership to reconstitute the board. (Image source: Moneycontrol)(Image source: Moneycontrol)(Image source: Moneycontrol)

BCCI sought Byju’s insolvency at NCLT over default in payment of Rs 158 crore.

Ranveer Singh and pornstar Johnny Sins in Bold Care ad; Netizens in shock

The ad satirises soap opera dramas with their exaggerated scenes and dramatic background music. It portrays Singh and Sins as siblings who are amid traditional family disputes- "kalesh."

The ad created by Earlyman Films features Ranveer Singh and Johnny Sins as brothers in the midst of typical soap opera-style family drama.

Swiggy and Talented release UI-based film during Valentine’s week

In its second season, Swiggy has again released a UI-based film, but this time it is about two 60-something empty nesters, who find their love and their way back to each other, with a little help from Swiggy.

In the world of right swipes and ghosting, this film focuses on an old school love that has a track record of 40+ years of being together.

Unused corpus of Rs 2000 crore raised may come to Paytm’s rescue

It has been stated that several players such as PhonePe, Google Pay, and banks such as HDFC Bank and State Bank of India (SBI) are deploying several thousand salesforce to attract merchants which include kirana stores and retailers. (Image source: Moneycontrol Hindi)

According to sources, Paytm would look at more such acquisitions in the coming days as it looks to defend its core payments business, which is facing the heat of the RBI action on the payments bank entity.

Jagran Prakashan recorded Rs 366.77 crore as ad revenues

The profit after tax for the third quarter of this financial year was Rs 73.98 crore, up 47.9 percent from Rs 50.01 crore from the similar quarter of the previous financial year.

Jagran Prakashan recorded an increase of 5.8 percent from Rs 346.50 crore in the same quarter last year.