This program will aim at fostering a love for outdoor sports amongst children under 14.
Author: Indrani Bose
WinZO launches “Bharat Tech Triumph” initiative to facilitate export of Made in India for the world technology
WinZO will support research in deep tech for social gaming and cybersecurity, and provide essential components such as infrastructure, collaborative opportunities across various fields of research, funding opportunities, and access to real-world data and scenarios.
72 percent of parents say brands have a moral imperative to advertise responsibly
Parents perceive the amount of harmful or inappropriate content online to be growing, with 69 percent agreeing that the amount of inappropriate content online has increased after the pandemic.
Shobiz forays into exhibition industry; appoints Tejinder Nagi and Subir Majumdar
The agency has over 100+ clients in its portfolio across several sectors including Hindustan Unilever, One Plus, Google, Hyundai Motors, Kia Motors, Siemens, and Schneider Electric, among others.
World’s Best Whisky: This ₹9,390 Indian single malt bags top honour in premium spirits
According to the Radico Khaitan website, Rampur Asava offers a unique balance with tropical fruity notes, hints of apricot, blackberry, and plum, complemented by undertones of tobacco and spices.
Wipro Q3 Results: March quarter revenue seen between -1.5 percent and 0.5 percent; Deal wins at $3.8 billion
Wipro won deals worth $3.8 billion during the December quarter, which included 14 large deal wins. The total deal wins grew by 0.2 percent on a sequential basis.
Karnataka to pitch innovation; Tamil Nadu to showcase skilled talent pool, Dravidian model
While Karnataka Chief Minister Siddaramaiah was originally planned to represent the state at the Davos meet, the state will now be represented by heavy industries minister MB Patil.
Consumers fearing their personal finances will worsen, drops from 80 to 43 percent: Capgemini
Cost of living concerns have eased in the last year but consumers still expect further discounts on essential items, as per a Capgemini report.
Capgemini and Albertsons Media Collective announce agreement for media planning, media operations and content creation
As part of the partnership, Capgemini will implement technology to automate and enhance operations for media planning, activation workflows and creative versioning, as well as insights for live campaign optimizations.
Keyword blocklists prevent brands from reaching more audiences; impacts efforts to be more inclusive
Keyword blocking also prevents advertisers from reaching an engaged and diverse audiences by using an outdated approach.