Brand Makers – Page 55 – storyboard18

Netflix promotes Poornima Sharma has head of marketing partnerships, India

Poornima Sharma began her career at NDTV and went on to work across International School of Film and Media, The True School of Music and Paytm Insider.

Previously, Poornima Sharma worked as partner – marketing lead at Netflix.

UpGrad announces appointment of CP Gurnani to its board of directors

Under Gurnani's 19 years of leadership as Tech Mahindra’s Chief Executive Officer & Managing Director, the company scaled up significantly, both in terms of operations/innovations and topline, retaining its position among the Top 5 Indian IT marquee players.

Gurnani becomes the second non-executive director after the India HQskilling giant announced the appointment of Chegg’s Dan Rosensweig in March last year.

Digital marketing agency Schbang ropes in Umma Saini as CCO

Umma Saini

Umma Saini’s appointment comes on the heels of Rayomand Patell’s exit from Schbang.

CNN’s chief digital officer Athan Stephanopoulos quits

Stephanopoulos who joined CNN in October 2022, was brought in under the leadership of Chris Licht, Thompson's predecessor. (Image by @Stephanopoulos via X)

With Thompson aiming to restrategize CNN’s digital and streaming businesses, this move marks a judicious shift to elevate the network’s digital profile to cater to changing viewer habits away from traditional cable TV.

Air India appoints P Balaji as Group Head, Governance, Regulatory, Compliance (GRC) and Corporate Affairs

P Balaji joins Air India after nearly a decade-long stint at Vodafone Idea Limited, where he spearheaded the regulatory and public policy functions.

Balaji will oversee the Government Affairs, Legal, Ethics, Sustainability, and Corporate Communications functions at Air India, among others.

How Godrej Group companies are championing diversity, equity, and inclusion initiatives

Parmesh Shahani (left) and Megha Goel (right) discuss what Godrej Group has been doing to create a safe and inclusive workplace.

Parmesh Shahani, head of Godrej DEI Lab and Megha Goel, chief human resources officer, Godrej Properties Ltd discuss how Godrej is executing DEI initiatives, sensitising its employees and creating a safe workplace.

Increased mobility, OOH consumption aiding water-category growth in India: NourishCo’s Vikram Grover

Vikram Grover, Managing Director (MD) at NourishCo Beverages Limited

Find out how Tata Group-company NourishCo beverages is premiumising the packaged water category.

Motorola Mobility appoints TM Narasimhan as managing director, Mobile Business Group – India

TM Narasimhan will report to Prashanth Mani who will continue to be the head of Motorola’s Asia Pacific business.

TM Narasimhan comes with extensive experience in sales operations, business & financial planning and P&L Management, having held various roles in FMCG, and consumer tech organizations like PepsiCo, Britannia & Samsung.

Storyboard18 Exclusive Confirmed: Amitesh Rao joins Leo Burnett as South Asia CEO

Amitesh Rao will report into Anupriya Acharya, CEO Publicis Groupe South Asia and will work closely with Rajdeepak Das, chief creative officer, Publicis Groupe India and chairman, Leo Burnett South Asia.

Storyboard18 first broke the news of Amitesh Rao joining Leo Burnett on November 28, 2023, after the exit of former CEO Dheeraj Sinha.

Here’s how Bacardi Breezer plans to ‘play’ to Gen Z tastes

The brand's ‘Play On’ proposition delves into the multifaceted identity of Gen Z, connecting through relatable and topical themes — from social media channels to digital partnerships to on-ground activations. (Image source: News18)

‘Gen Z is all about unapologetic fun, and that’s precisely what Breezer stands for. We encourage them to ‘Play On,’ keeping seriousness at bay,’ Ashish Jha, Senior Brand Manager at Bacardi, told CNBC-TV18.