August 2023 – Page 41

Diageo India’s Deepika Warrier joins Bajaj Auto as head of marketing

Deepika Warrier spent 20 years with Pepsico, where she was instrumental in driving strategic development, innovation, brand equity enhancement and resource allocation across a range of beverages, and juice-based drinks.

Deepika Warrier was most recently the chief marketing officer at Diageo India.

Insider Banter: Partnerships are the key to building successful businesses

NIC Ice Cream was co-founded in 2012 by Jeetendra Bhandari, Sanjiv Shah, and Raj Bhandari, and it serves in 86 cities across India. (Image source: Claudio Schwarz via Unsplash)

D2C companies especially should look at symbiotic partnerships as a powerful way of growing their business.