As per Nidhi Mehta, Director – Finance, GOZOOP Group, “A CFO should be made an integral part of all important decision-making of the agency. A combination of their brainstorming where marketers are driven by creativity and finance is driven by numbers and budgets, could lead to some amazing outcomes for both the client and the agency”.
Tag: Brand Makers
Angry Mittal?: Anupam Mittal “shocked” after Meta disables his company’s account
On April 9, Meta “arbitrarily” disabled his company’s account, prompting Anupam Mittal to call out the Mark Zuckerberg-led company on social media. Mittal also tagged Meta’s India operations’ head Sandhya Devanathan in the post.
DTDC Express promotes Abhishek Chakraborty to the CEO position
Before assuming the role of CEO, Abhishek Chakraborty led DTDC as Executive Director for 15 years.
MakeMyTrip CEO on expansion in 150 countries: Global accessibility will help MMT reach Indian diaspora
MakeMyTrip has expanded to 150 countries and is now accessible in major travel markets like the UK, Germany, Japan, Italy and France.
Maruti’s former marketing boss Shashank Srivastava keeps this quote in his diary
As Maruti Suzuki’s Shashank Srivastava moves on from his role as the sales and marketing chief of India’s leading carmaker, we take a quick look at his journey and his take on leadership, change and life.
Gangu Ramsay, one of the seven Ramsay Brothers passes away at 83
Known for producing horror films like ‘Purani Haveli’ and ‘Tehkhana’, the films highlighted vampires, werewolves, zombies, etc, tasted popularity for showcasing a mix of horror and erotica.
Sanjay Nayar takes over as ASSOCHAM President
Sanjay Nayar is the founder and chairman of Sorin Investment Fund. He serves as a Non-Executive Director at the new-age E-commerce company NYKAA founded by him and his wife Falguni Nayar.
Fool’s Day: Elon Musk says he’s joining Disney to make it more ‘woke’, in a “recycled” joke
Elon Musk and Disney chief Bob Iger have been feuding since Disney joined 200 major advertisers including IBM and Apple to leave X in November 2023 after Musk’s endorsement of an antisemitic post.
TVS Motor Company registers its highest ever sales in FY 2023-24
TVS Motor Company’s total sales for FY 2023-24 stood at 41.9 Lakh units with 14 percent growth. Total sales in March 2024 increased by 12 percent.
My daughter is a hardcore Swiftie: Tata Power’s Jyoti Bansal’s firsthand account of a Taylor Swift concert
Jyoti Kumar Bansal, chief of brand and communications at Tata Power, decodes the magic and marketing of the Taylor Swift brand after experiencing one of her concerts with her daughter, a hardcore Swiftie.