Tag: brand marketing

Talent needs a lot of training on how to use CGI: Famous Studios’ Anant Roongta

There was another reason to be associated with the IPL. According to Roongta, the shoe has the stamp of One8, a sportswear brand owned by cricketer Virat Kohli. (Representative images by Norwood Themes via Unsplash)

The managing director of Famous Studios said that if Computer-Generated Imagery is not used in the right way, one can end up losing a lot of money.

The Leader’s Edge: Storyboard18 in conversation with leaders, decision makers and disruptors

A selection of some of our big interviews from 2023, gathering insights from leaders across the brand marketing ecosystem. (Representative Image: rob walsh via Unsplash)

A recap of Storyboard18’s biggest interviews from 2023. Get all the insights from our conversations with leading Indian and global CEOs and founders from the brand, marketing and media world.

Zerodha’s Nithin Kamath acknowledges father’s role in Kamath brothers’ journey

Ashneer Grover advised a break: "Dude - take care. Most likely you are deeply affected because of passing away of your dad - it got me too after my dad’s demise - I simply collapsed one day. Take a break !"

Brothers Nithin and Nikhil Kamath founded discount brokerage Zerodha in 2010 and went on to disrupt the brokerage market in India.

Reliance will grow to be among the world’s Top 10 business conglomerates: Mukesh Ambani

The guests included celebrities and high-profile personalities from all walks of life and from all around the world who descended on the town in special charter flights. (Image sourced via Forbes India)

Read Mukesh Ambani’s 2023 Reliance Family Day Celebration speech in full. Ambani highlighted the importance of focusing on AI and data and the next-gen’s role in Reliance’s future growth.

Godrej Locks aims to increase its revenue in the digital locks market by 10 percent in 2024

Currently, digital locks make 4 percent of revenue share and the business unit aims to grow it to nearly 20 percent in the next 3 years. (Image source: Moneycontrol)

In a recent report- ‘Live Safe, Live Free’, commissioned by Godrej Locks, it was identified that over 2/3rd of the respondents already use smart locks for the safety of their homes.

Prasar Bharati enters MoU with Radio Televisyen Malaysia

Highlighting the impact of CTV in India, the report explores key aspects such as the surge of 32 million CTV users, evolving viewing trends, Indian audience behavior, the influence of CTV on ad recall and buying choices. (Representative Image: Glenn Carstens-Peters via Unsplash)

This partnership is aimed to promote cooperation in public broadcasting in the field of radio and television.

OYO partners with Khelo India and others to champion differently-abled talent nationwide

As part of this commitment, OYO has partnered with prominent events supporting differently-abled talent across India, including the Khelo India Para Games, Para Kabaddi Impact Tournament, and Divya Kala Mela. The company is urging its partner hotels to ensure wheelchair-friendly amenities such as ramps and wider doorways. (Image source: Moneycontrol)

As part of this commitment, OYO has partnered with prominent events supporting differently-abled talent across India, including the Khelo India Para Games, Para Kabaddi Impact Tournament, and Divya Kala Mela. The company is urging its partner hotels to ensure wheelchair-friendly amenities such as ramps and wider doorways.