D’Décor signs Ranveer Singh as the brand ambassador for their new brand ‘Sansaar’…

D’Décor, manufacturer of soft furnishing fabrics has signed Bollywood actor Ranveer Singh to bring the new brand ‘Sansaar’ to the forefront. The new brand is set to transform the landscape of home décor marking a significant step towards conscious living, minimalism, and sustainability. Sanjana Arora, business head of Sansaar by D’Décor, highlighted the brand’s innovative… Continue reading D’Décor signs Ranveer Singh as the brand ambassador for their new brand ‘Sansaar’…

Patanjali misleading ads case: Ramdev, Balkrishna tell SC they’re willing to tender a public apology…..

A bench comprising Justice Hima Kohli and Ahsanuddin Amanullah said they were not convinced of the plea and have asked Ramdev and Balakrishna to appear once again before the court at the next hearing of the case on April 23. (Image source: Moneycontrol)

“I am willing to give a public apology…., We claim that we have an alternative system of medicine,” said Mukul Rohatgi appearing for Patanjali and Ramdev.

Marketing solutions agency Asymmetrique appoints Arunima Singh as chief operating officer

In 2024, Arunima Singh received the Social Media Influencer Award from DMA Asia, Singapore Chapter. In 2018, she was awarded the Distinguished Digital Leader Award by XIME University Chennai and Karunya University Coimbatore.

Arunima Singh will be responsible for overseeing the brand experience and communications business of Asymmetrique.

User-generated content rivals OTT and traditional media in India: Accenture

More than 35 percent of consumers in India say they struggle to navigate between different entertainment services, apps and devices while 72 percent say recommended content does not match their interests. (Image source: Unsplash)

According to Accenture’s annual ‘Reinvent for Growth’ report, in all scenarios presented to consumers, social media and social video platforms were consistently picked over streaming video services as the media of choice.