Media – Page 91 – storyboard18

Elon Musk rebrands Twitter to ‘X’. Here’s why

There might be several legal hurdles for Billionaire Elon Musk's decision to rebrand Twitter as X as companies including Meta and Microsoft already have intellectual property rights to the same letter.

Storyboard18 tells you about the reason behind Elon Musk’s decision to change Twitter’s iconic bird logo and his obsession with the letter ‘X’.

Kingshuk Mitra moves on from Essence to join Star Sports

At Essence, Mitra’s role entailed reporting into the Global COO, ensuring the ongoing success and profitability of the agency by delivering consistent work quality to their clients across APAC, and making sure their business strategy translates into smart day-to-day operational decisions.

At Star Sports, Kingshuk Mitra would be reporting to Ajit Varghese, Disney Star’s Head of Network Advertising Sales. Mitra’s appointment comes after Ambarish Bandyopadhyay’s departure from the company in March during the IPL season.

Bilateral cricket rights: Transparency in focus as BCCI gets ready to float tender

BCCI reserves the right to cancel or amend the bidding process at any stage in any manner without providing any reason. (Image source: from left to right - Moneycontrol and Yogendra Singh)

The industry is waiting to see if the cricket board decides to call for an e-auction or opts for a closed bid.

3-tier grievance redressal mechanism lives up to expectations; 90% complaints settled at level one

The four-week rolling average was initially implemented upon the resumption of news genre ratings after a 17-month hiatus prompted by the alleged TRP scam (Representative Image: Jesus Loves Austin Via Unsplash)

OTT experts say majority of user complaints get promptly and satisfactorily resolved at the initial stages of the grievance mechanism itself. In the past year, only one complaint had to escalate to level 3.

BCCI to auction 2023-27 media rights; tender likely to come out today

All six teams who competed in MLC’s historic inaugural season will feature again in 2024. Returning superstar players already announced to compete include Afghanistan’s Rashid Khan (MI New York), South Africans Faf du Plessis (Texas Super Kings), Marco Jansen (Washington Freedom) and Quinton de Kock (Seattle Orcas), Pakistan’s Haris Rauf (San Francisco Unicorns) and Sunil Narine (LA Knight Riders) of the West Indies. (Image source: Unsplash)

The upcoming deal will span five years, similar to the Indian Premier League (IPL) contracts.

OTT platform content regulation: Exploring self-regulatory guidelines and grievance redressal mechanism

Canal+, Havas and Lagardère are currently experiencing strong growth in an international context marked by numerous investment opportunities.(Representative Image: AbsolutVision via Unsplash)

Users on OTT can make informed decisions on the content they watch but there are other alternatives too that they can explore.

Transparency check: Eros International Media’s accounts to undergo inspection

If a reply along with a stay vacation application is filed, WTM (whole-time member) will fix a date within a week from date of filing the reply by appellants. (Representative Image: Agence Olloweb via Unsplash)

SEBI found out that that Eros International Media had inflated its financial records and moved funds under the guise of content advances.

AI regulations: Tech industry opposes more laws, statutory body?

It was reported that TRAI had also recommended that its previous body Data Digitisation and Monetisation Council (DDMC) be named AIDAI. Previously, the mandate of the body was to look into and study the use and impact of upcoming technologies such as AI and its impact on data ethics. (Representative Image: Mitchell Luo via Unsplash)

The industry argues that this could gravely affect the AI ecosystem in India which is at an evolving stage.

TRAI issues norms around draft consumer education

One of the concerns cited by these organisations is that OTT service providers are already regulated under the IT Act 2000 which will be replaced by the upcoming Digital India Act (DIA). Therefore, such consultations should form part of Digital India Act and any other additional consultations by regulators like TRAI will also lead to overlap of regulatory structure. (Image by Jessica Tan via Unsplash)

The Telecom Regulatory Authority of India (TRAI) has issued draft rules to amend the Telecommunication Consumers Education and Protection Fund Regulations, 2007, which pertain to a fund used for activities related to consumer education and protection in the telecom sector.

Havas Media appoints Ramsai Panchapakesan as managing partner- investments

With a career spanning over two decades, Ramsai Panchapakesan served as the senior vice president & national head – media buying at Zenith Media. He played a pivotal role in driving the integrated media business operations. He had also held the position of agency trading head at GroupM m/SIX previously. (L to R: Ramsai Panchapakesan, managing partner- Investments, Havas Media India; Mohit Joshi, chief executive officer, Havas Media Network India; and R Venkatsubramanian, president - investments, Havas Media India, and managing director of Havas Play)

Based out of Gurugram, he will oversee integrated buying in the North and East markets, along with assuming additional responsibilities for trading.