Storyboard18 caught up with Arnab Roy, VP and head, marketing, Coca Cola INSWA; Piyush Pandey, chief creative officer worldwide and executive chairman India of Ogilvy; and Sukesh Nayak, chief creative officer of Ogilvy India for an exclusive conversation about the making of the new Thums Up ad campaign.
Insight behind Thums Up’s new campaign ‘Soft Drink Nahin, Toofan’
Listen in to the makers of Thums Up’s new ad campaign.
