Anoop Manohar, chief marketing officer at Axis Bank chats with Storyboard18’s Shibani Gharat about the brand’s ‘Dil se Open’ campaign, how it was born from their employees going beyond their duty to serve customers. He also talks about how they are creating value by helping customers achieve their dreams.
Storyboard18 chats with Axis Bank’s Anoop Manohar
A look at the brand’s latest campaign ‘Dil se Open’.