Author: Indrani Bose

Whirlpool Corporation plans to sell up to 24 percent stake in Indian arm next year

Whirlpool Corporation asserted that it continues to see India as a significant marketplace for growth and an integral part of its growth strategy and it "remains committed to expand the business with new product launches and the recently acquired Elica India business." (Image source: Moneycontrol)

On November 30, 2023, Whirlpool Corporation announced its intention to enter into one or more transactions to sell up to 24 percent of its ownership interest in Whirlpool of India Ltd in 2024, the company said in a regulatory filing, which was shared on BSE by Whirlpool of India.

Dhara launches new campaign Khaane Pe Kehna in Jammu & Kashmir

Through this campaign, Dhara aims to encourage open conversations about personal losses to keep the memories alive and make them an integral part of celebrations

Most Indian households shy away from uncomfortable conversations, creating a culture of awkward silences. The campaign navigates this challenge of addressing these silences without offending the sensibilities of the audience.

Accenture to acquire creative and digital experience agency Rabbit’s Tale

Rabbit’s Tale is the third acquisition that Accenture Song has made in Southeast Asia after Romp and Entropia to bolster its ability to help clients grow, innovate and sustain relevance. Other global acquisitions include ConcentricLife, Fiftyfive5 and The Stable. (Representational image by frame harirak via Unsplash)

The move will take advantage of the growing importance of digital ad spending for brand differentiation and customer connection.

Foot Locker signs long-term licensing agreement with Metro Brands and Nykaa Fashion

Under the terms of the agreements, MBL is granted exclusive rights to own and operate Foot Locker stores within India and to sell authorized merchandise in Foot Locker stores. (Representative image by Sebastien Chiron via Unsplash)

According to a report, the volume of the sneaker segment in India is projected to reach 66 million pairs by 2028.

Candidates who crack civil services will no longer be allowed to earn through ads

The Central Consumer Protection Authority (CCPA) stated that the use of Union Public Service Commission (UPSC) exam toppers by these institutes falls under "misleading ads" and "unfair trade practices" of the Consumer Protection Act, 2019. (Representative Image: John Matychuk via Unsplash)

CCPA has also sent notices to 20 IAS coaching institutes for misleading ads. Recently, it also imposed a penalty of Rs 10 lakh on Byju’s for such misleading ads. Byju’s, however, disagreed with the order.

Meta updates policies on political ads; advertisers to disclose use of AI in images and videos

Meta also rolled out reels on Facebook in 2022, allowing users to create and watch videos clips from creators. One could also view public reels from Instagram, if the creator chooses to recommend it on Facebook. (Image source: Unsplash)

The rise of AI as a way to supercharge the creation of misleading ads presents a new issue for the social networking giant, which laid off large swaths of its trust-and-safety team as part of its cost-cutting efforts this year.

Beauty products witness a surge of 51.5 percent year-on-year in sales this Diwali

The report revealed that healthcare and nutrition are categories with greater awareness and demand, highlighting the competition among brands vying for limited space within marketplaces. (Representative Image: Christina Victoria Craft via Unsplash)

The report shared that 47 percent sales of beauty products were contributed by consumers in the 18-24 year age group.

Investing genius Charlie Munger passes away; tributes pour in

Munger's death was confirmed in a statement from the company, which said he died Tuesday at a California hospital. His death was condoled by titans of the business world, including his friend of over 60 years – Warren Buffett. (Image by @tim_Cook via X)

Apple CEO Tim Cook also posted a tribute to Charlie Munger, remembering him as “a keen observer of the world” and a man who helped build an American institution.

Humans of Bombay’s Karishma Mehta on the plagiarism controversy and the way ahead

"I don’t want to play damsel-in-distress. I don’t want to play the sympathy card at all. While the judgement did affect me on many layers, the thing that did protect my mental health was that I was actually not consuming," says Karishma Mehta.

In a conversation with Storyboard18, Karishma Mehta, founder and chief executive officer at Humans of Bombay touches upon the plagiarism controversy, cyber trolling, HoB’s impactful stories and milestones and the way ahead.