Author: Kashmeera Sambamurthy

Nita Ambani champions inclusive Olympics vision at 141st IOC Session in Mumbai

Describing the IOC Session in Mumbai as a "defining moment in the history of sport in India," Nita Ambani urged everyone to reaffirm their commitment to the guiding principles of the Olympic Movement and strive for an Olympics that includes, involves, and belongs to everyone. (Image source: Moneycontrol)

Addressing the gathering at the historic event held at the Jio World Convention Centre in Mumbai on Saturday, Ambani shed light on India’s boundless potential, particularly in the realm of sports.

PM Modi says India keen to host the Olympics in 2036

Prime Minister Narendra Modi inaugurated the 141st Session of the International Olympic Committee (IOC) in Mumbai on October 14, and announced India's commitment to host the 2036 Olympics. "Indians are very excited about hosting the Olympics Games. India will leave no stone unturned in organising the 2036 Olympics," said PM Modi during his address to the IOC Session delegation. "This is a dream of 140 crore Indians. We want to fulfil this dream with your support. We are willing to host the 2029 Youth Olympics. I am sure India will get constant support from IOC," PM Modi added. (Representative Image: Bryan Turner via Unsplash)

PM Modi suggested that hosting Olympics on the nation’s own land has been the dream of 140 crore Indians for years now and added that the country wishes to fulfil this dream with IOC’s support.

Can AI-powered voice payments for UPI transactions impact India’s digital payments?

As tech giants like Google, Amazon, and Apple produce AI-enhanced gadgets with a conversational voice interface, consumers' interest in voice assistants grows across all markets. (Representative Image: BENCE BOROS via Unsplash)

Voice-based payments are new but could change how we shop. Users can now begin payments in chat or message conversations, turning regular interactions into fast cash transfers.

MAdtech Point: India stack for India’s advertising technology stack

This data is available to but for $5000 per set on BreachForums, a dark net marketplace. (Representative Image: Mohammad Rahmani via Unsplash)

The utilities offered by the India Stack today, can help a developer build a full-fledged consumer engagement platform, where the Aadhaar protocol performs eKYC, UPI deployed to enable commerce and DEPA ensures that the consumer’s data is used only with their consent.

Sleep economy: How Sheela Foam plans to help Indians sleep better

Nilesh Mazumdar, chief executive officer, Sheela Foam, highlighted, "The primary objective of the campaign is to establish brand salience that sets us apart from competitors. We aim to ensure that our brand is not only top-of-mind for consumers, but also evokes a sense of brand love."

Sheela Foam recently introduced its latest campaign, ‘Did you sleep well,’ which stands out from others in the category by opting not to use celebrities. Their strategy, centred on empathy, is what they believe sets them apart.

Indians are shifting towards appreciating quality over quantity: Shweta Jain of Diageo India

Shweta Jain, chief business development officer, Diageo India states, "Our vision is to encourage a large segment of our consumer base to enhance their dessert experiences by topping them with the delightful taste profile of Baileys. To achieve this, we are collaborating with influential figures in the desert space—participating chefs, renowned influencers, and talented Indian sweet home chefs who are reimagining traditional Indian sweets."

Whether enjoying a quiet evening or celebrating with friends, there’s a desire for better drinks and a more nuanced overall experience in India, said Diageo’s chief business development officer.

Tere Sur Aur Mere Geet: Lata Mangeshkar in conversation with Anirudh Chawla

Like in every industry, there are those who don’t get their due. Lata Mangeshkar makes special mention of music composer Jaidev for whom she sang ‘Allah Tero Naam.’ Timeless trivia, states the author Anirudh Chawla. (Image source: Amazon)

In the book ‘Tere Sur Aur Mere Geet’, the author Anirudh Chawla touches upon the late singer mentioning about music composer Jaidev, her inability to sing for late actor Dilip Kumar, a compilation of the late singer’s ‘personal playlist’ towards the end and a lot more.

Maruti Suzuki’s Shashank Srivastava: It is crucial to celebrate achievements to foster a positive work environment

For Maruti Suzuki and their own powertrain, by 2030 it’ll be 15 percent EV, 25 percent strong hybrids and 60 percent to be a mix of ethanol blended fuel, CNG and biogas.

Storyboard18 caught up with Shashank Srivastava, senior executive officer, marketing and sales, Maruti Suzuki who spoke about the marketing related content he consumes, his tips to keep workplace toxicity and burnout at bay, his reading recommendations, and a lot more.