Author: Kashmeera Sambamurthy

Bookstrapping: Just Aspire – Notes on Technology, Entrepreneurship and the Future By Ajai Chowdhry

One of the most insightful things in the book has to be Ajai’s reference to Harvard professor Harry Lewis’s indictment of the education system and its inability to focus on character building of the students as follows, “Universities have forgotten their larger role …rarely will you here more than promised about their personal strength, cooperation, compassion and how to leave the world a better place than you found it.” (Image source: Amazon)

In Just Aspire – Notes on Technology, Entrepreneurship and the Future, Ajai Chowdhry touches upon the concept of pen friends, references to Harvard professor Harry Lewis’s indictment of the education system and its inability to focus on students’ character building, and throws light on the real meaning of charity.

Food and beverages’ leads ad volumes on TV in H1 2023: TAM

Toilet soaps took the lead among the categories during H1, 2023. The top 10 categories collectively contributed to 31 percent of ad volumes in the period. (Representative Image: Nature Zen via Unsplash)

While January-June 2023 and the same period last year only saw a minor 3 percent rise in ad volumes over the first half of 2021, individual categories showed strong growth.

Dairy Milk unleashes the power of AI for it’s new campaign

Cadbury Celebrations' endeavor not only tugs at our heartstrings but also celebrates the essence of every individual. (Still from the ad)

In a world of 8 billion individuals, each with their own quirks and charms, we’ve all sung the same old birthday song at least a thousand times. But Cadbury Celebrations has embarked on a daring journey to transform this mundane tradition into something extraordinary and deeply personal.

Lesser-known facts about the “soon-to-retire” Air India Maharaja

After Amul's' ‘Girl’, Air India’s Maharajah stands as the most successful mascot of the Indian advertising for having entertained India with its cheeky one-liners. (Image source: Forbes India)

After Amul’s’ ‘Girl’, Air India’s Maharaja stands as the most successful mascot of Indian advertising for having entertained India for decades with his global adventures. Last year, the airline brand, whose operations were taken care of by the government, came under the wings of the Tata Group. But, in a few months, the airline will bid a permanent goodbye to the mascot which once represented royalty and hospitality.

Hotel essentials: Rooms, Wifi, restaurants… and EV charging stations

In the short-term, OEMs are likely to continue the shift from performance-centered to price-centered EVs as the market slows, leveraging strategies to expand sales of cost-effective EVs with Chinese LFP batteries.

One add-on, small and mid-sized hotels are looking to incorporate is EV charging stations as not only will they generate revenue, but will ensure repeat customers, who would have more time to spend at hotels, while getting their vehicles recharged.

Meta to continue to invest in AI, metaverse; registers $31.5 billion as ad revenue in Q2

Daily Active Users (DAUs) were 2.06 billion on average for June 2023, an increase of 5 percent year-over-year. On the other, the monthly active users (MAUs) were 3.03 billion as of June 30, 2023, an increase of 3 percent year-over-year. (Representative Image: Dima Solomin via Unsplash)

According to Meta, in the second quarter of 2023, ad impressions delivered across Meta’s family of Apps increased by 34 percent year-over-year and the average price per ad decreased by 16 percent year-over-year.