Author: Kashmeera Sambamurthy

AI-led disinformation, Elections: Meta to set up a task force to combat misinformation

Meta also rolled out reels on Facebook in 2022, allowing users to create and watch videos clips from creators. One could also view public reels from Instagram, if the creator chooses to recommend it on Facebook. (Image source: Unsplash)

Meta has also launched a safety campaign ‘Know What’s Real’, in India, to tackle the issue of misinformation online.

Sony to lay off 900 PlayStation employees: Reports

In January 2024, the two-year long saga of the Zee and Sony merger ended with the collapse of the $10 billion media merger, triggering legal actions from both parties on various issues including merger termination fees. (Image source: Unsplash)

Impacted employees will be provided severance benefits, said CEO Jim Ryan in an internal mail announcing the development.

Elections 2024: Meta’s awareness campaign ‘Know What’s Real’ to tackle misinformation in India

The 'Know What's Real' initiative, spanning eight weeks, is geared towards educating users on identifying and addressing misinformation prevalent on WhatsApp and Instagram. By promoting digital best practices and showcasing available safety tools, Meta hopes to empower its user base in navigating the complex landscape of online information. (Image source: CNBC-TV18)

Meta is also part of the several big tech firms globally who have pledged to help prevent deceptive AI content from interfering with this year’s global elections.

Patanjali Foods on Supreme Court ad ban: ‘SC observations won’t affect business operations’

The Centre's affidavit also highlights facets of the existing policies that promote an integrative healthcare system with integration of both Ayush and allopathy.

“The entire country is being taken for a ride” and the government is “sitting with its eyes closed”, said Justice Ahsanuddin Amanullah, as the Supreme Court issued a show-cause notice to Patanjali Ayurved for going back on its promise to not make misleading claims in its medicine ads.

DPIIT’s Rajesh Kumar Singh: This year we will most likely be granting one lakh plus patents

Rajesh Kumar Singh, secretary, Department for Promotion Of Industry And Internal Trade (DPIIT), Ministry Of Commerce And Industry, Government Of India spoke of two sets of funding windows: the Seed Fund Scheme for early stage start-ups, and the Fund Scheme which is channelized through the Small Industry Development Bank of India (SIDBI) that leverages about Rs. 10,000 crores of government funding to various alternative investment funds (AIFs), to support startups that are already established.

At the India Digital Summit (IDS) 2024, Rajesh Kumar Singh, secretary, Department for Promotion Of Industry And Internal Trade (DPIIT), Ministry Of Commerce And Industry, Government Of India in a fireside chat with Prateek Maheshwari, co-chair, India Edtech Consortium and Co-founder, Physics Wallah, touched upon the government’s investment in digital and physical infrastructure, their plans to boost investments in the startup ecosystem and a lot more.

India’s leading marketers to meet at Storyboard18 Visionaries – Bengaluru chapter

Through candid conversations and dialogues at the Visionaries' chapters, our industry leaders share their views on how technology, consumer behaviour, and media will reshape the marketing landscape. (From left to right: Hina Nagarajan, managing director and CEO of Diageo India; Britannia’s vice-chairman and managing director, Varun Berry and Dr Rohini Srivathsa, chief technology officer, Microsoft India and South Asia)

After a blockbuster start in Delhi in 2023, the next Visionaries edition in Bengaluru spotlights the power of building enduring brands and accelerating purposeful growth in India’s techade.

Ogilvy’s Shagun Agarwal and Chaitali Mane clinch victory at AAAI’s Young Lotus Contest

Rohit Ohri, global partner at FCB said, "“The AAAI Young Lotus Contest provides a platform for young minds to use their creativity to make our world a better place. This year, it's been encouraging to see the participants' enthusiasm to tackle one of the burning issues of our time – the need for clean air." (Image source: Facebook)

Under the theme “BREATH OF CHANGE: INNOVATING FOR CLEAN AIR IN INDIA,” contestants were tasked with conceptualizing integrated campaigns advocating for cleaner air and environmental sustainability.

Naukri’s Hitesh Oberoi to new-age entrepreneurs: Generate revenue from customers than relying on investors

“Deep tech start-ups, particularly those leveraging fundamental technologies for innovation, show great promise for the future,” Info Edge's Hitesh Oberoi added, suggesting that tech companies were poised for significant growth.

At the India Digital Summit 2024, Hitesh Oberoi, co-promoter, managing director & chief executive officer of Naukri, spoke on the potential of tech companies, and the journey of Info Edge in a conversation with Neeraj Roy, founder & chief executive officer, Hungama Digital Media.

Google upgrades AI system for advertisers with Gemini models

The court imposed a Rs 1 lakh fine on Google for providing inaccurate information and failing to disclose details about the European Patent Office's rejection of the patent application. (Representative Image: Lauren Edvalson via Unsplash)

Google announced several new features to help advertisers scale and build high-quality assets — including bringing Gemini AI models into Performance Max.