Once upon a time, in the heart of Indian cricket, a legend was born. Virat Kohli, a name whispered with reverence and roared with excitement by fans across the nation. His batting prowess is as legendary as his on-field intensity, making him the undisputed king of the sport. But his reign extended far beyond the boundaries of the pitch.
Virat Kohli, the cricketing hero, had become Virat Kohli, the marketing marvel. From transforming homes to fueling active lifestyles, his influence transcended the sport, making him a familiar face in every household. Let’s delve into the world of brands that Virat Kohli has touched, each a testament to his multifaceted reach and influence beyond the cricket field.
Breathe New Life into Your Walls with Asian Paints
While Virat Kohli dominates the brand endorsement scene in India, there’s a strong possibility you’ve encountered another household name while sprucing up your home – Asian Paints. This leading paint company offers a wide variety of products, including the Engineerplus Amaze wall paint. Amaze, as the name suggests, promises a transformative experience for your walls.
It’s an emulsion paint, meaning it’s water-based and easy to clean, perfect for modern living spaces. Available in a range of colors, Amaze allows you to create a stunning and long-lasting finish for your walls, letting your imagination be the limit when designing your dream home.
Amaze Extends Partnership with Virat Kohli for 3 More Years
In a move solidifying their brand association, Amaze, a leading inverter and inverter battery company in India, has extended its endorsement deal with star cricketer Virat Kohli for another 3 years. Kohli, known for his consistent performance on the field, aligns perfectly with Amaze’s commitment to providing reliable and high-performance power backup solutions for Indian households. This continued partnership will see Kohli featured in all Amaze’s print and electronic media advertisements, further strengthening the brand’s position in the Indian market.
Revamp Your Sleep with Duroflex
Imagine waking up feeling refreshed and energized every morning. That’s the promise of Duroflex, a leading brand in sleep solutions. Their range of mattresses, pillows, and other sleep accessories are designed to promote better posture, pressure relief, and overall sleep quality. With Virat Kohli endorsing Duroflex, you can be assured you’re getting the support you need for a good night’s sleep and a productive day.
Tech Savvy: Stay Connected and Entertained
Staying connected and entertained is easier than ever with the tech brands Virat Kohli promotes. Noise headphones, perfect for active lifestyles, and MuveAcoustics speakers, delivering exceptional sound quality, ensure you’re always plugged in to your world.
Fashion and Style Icon: The King of Cricket Redefines Fashion
Virat Kohli isn’t just a batting maestro, he’s a trendsetter in the fashion world as well. His collaboration with Myntra, a leading e-commerce platform, allows him to connect with a massive audience interested in the latest styles. But Kohli doesn’t stop there. He’s also the co-creator of Wrogn, his very own clothing line. Wrogn offers a unique and trendy collection, allowing fans to emulate Kohli’s sharp off-field look.
The Sports Star: Peak Performance with Puma
Virat Kohli’s athletic prowess and dedication to fitness are legendary. It’s no surprise then, that he’s the brand ambassador for Puma, a globally recognized name in sports apparel and equipment. Kohli’s association with Puma perfectly blends his image with the brand’s focus on high-performance sportswear. Whether it’s cutting-edge activewear or innovative training gear, Kohli embodies the spirit of pushing boundaries and achieving peak performance – both on and off the field.
Financial Security: Planning for the Future with Trusted Partners
Financial security is a crucial aspect of life, and Virat Kohli understands that. He’s partnered with two leading names in the financial services industry – HSBC and Digit Insurance. HSBC, a global banking and financial services giant, offers a wide range of products to help individuals and businesses achieve their financial goals. Digit Insurance, on the other hand, is a prominent Indian insurance company providing innovative and reliable insurance solutions. By endorsing both these brands, Kohli emphasizes the importance of planning for the future and having trusted partners by your side.
Health and Wellness Champion: Maintaining a Balanced Lifestyle
Maintaining an active life requires proper fuel. Virat Kohli endorses Boost energy drinks for that extra push and Too Yumm healthy snacks, promoting a balanced and nutritious lifestyle. He also partners with Himalaya for herbal products and Wellman for men’s health, showcasing a holistic approach to wellness.
Luxury on the Go: Audi & American Tourister
For those who appreciate luxury on the go, Virat Kohli is behind the wheel of Audis, a symbol of German engineering excellence. And if you’re planning vacations, you might spot him with American Tourister luggage, a trusted brand for travelers worldwide.
Sharper Vision & Educational Pursuits
Recently, Virat Kohli expanded his brand portfolio to include Essilor eyewear, a leading name in vision care. He also champions online education with Great Learning, making quality education accessible to a wider audience.
From writing instruments with Luxor and mobile gaming with MPL, there’s almost no corner of the consumer market untouched by the Kohli brand magic. Virat Kohli’s influence transcends cricket, making him a true marketing icon in India.
Virat Kohli, the name that once resonated with the thunder of the cricket bat, now echoes in the aisles of supermarkets and hums from the screens of laptops. His journey, a fairytale that began on the pitch, has transformed him into a marketing titan.
From the comfort of your living room adorned with Asian Paints’ Amaze, to the energy drink you grab before your morning jog, a Kohli influence lurks around every corner. Like a well-executed cover drive, Virat Kohli has launched himself beyond the boundaries of the sport, and into the hearts and minds of every Indian consumer. His story, a testament to the power of branding magic, leaves us wondering – what will this king conquer next?
Read More: Asian Paints gets Virat Kohli as brand ambassador for Neo Bharat Latex Paint