Brand Makers – Page 11

Sanjiv Mehta forms joint venture with L Catterton to expand business in India

Mehta will be involved with LCA and the firm’s other global fund platforms more broadly, where his skills and insights can be leveraged.

Mehta was most recently President of Unilever South Asia as well as Chairman/CEO and Managing Director of Hindustan Unilever Limited (“HUL”) from 2013 to June 2023.

Publicis India appoints Aman Mannan and Shitu Patil as joint NCDs

In their new roles, Aman Mannan and Shitu Patil will lead the creative vision for all brands at Publicis India, and report to managing director, Oindrila Roy.

In their new roles, Aman Mannan and Shitu Patil will will leverage their expertise to lead the agency’s creative vision across all offices in India.

Meet L&K Saatchi & Saatchi’s Kartik Smetacek and Rohit Malkani: Find out what the mandate for CCO’s is today

"This is a sore topic with me, to be honest. I could write a whole book on this! The system of pitching in our industry is in dire need of re-evaluation," said Rohit Malkani.

Storyboard18 caught up with the duo to not only understand the mandate for CCO’s today but also get a fair idea of how the agency ecosystem is evolving and how much conversations with marketers have changed these days.

IPL 2024: Disney Star and JioCinema secure close to 30 sponsors, more deals underway

The loyalty and passion within the sports fans present a valuable opportunity for brands to connect with their customers on a deeper, more personal level. (Image source: @IPL via X)

Disney Star and JioCinema have onboarded around 15-18 sponsors each, both having a roster of new and returning brands.

Maruti appoints Partho Banerjee as head of sales and marketing; Shashank Srivastava transferred to ‘Member Executive Committee’

Maruti Suzuki made changes in the Senior Management Personnel (SMP) of the Company as approved by the board of directors in its meeting held on March 27.The automaker has changed its management committee with the transfer of CV Raman, Shashank Srivastava, Tarun Aggarwal, Sandeep Raina, and 7 other members. (From left to right: Partho Banerjee and Shashank Srivastava)

Maruti Suzuki overhauls executive team in a strategic move. Partho Banerjee becomes Head – Marketing and Sales. Shashank Srivastava is transferred from the position of Head – Marketing and Sales to ‘Member Executive Committee’

Costin Mandrea appointed CEO of SLMG Beverages, Coca-Cola India’s largest independent bottler

Costin Mandrea holds a degree from the University of Bucharest.

Costin Mandrea has held key leadership positions at Coca-Cola Bottling System in Western and Central Europe, Russia, and Japan, where he demonstrated expertise in driving business growth through company-wide transformation, sales force operations, customer engagement, and route-to-market strategies.

Contentstack ropes in Gurdeep Dhillon as its CMO

Most recently, Gurdeep Dhillon helped lead Zuora into the next phase of the “Subscription Economy.”

Gurdeep Dhillon will report to Contentstack founder and chief executive officer Neha Sampat.

Watch brand Timex ropes in Paul Ruban as brand head, VP

The global watch brand announced just this week that it is back at the 17th edition of TATA IPL with a partnership with Punjab Kings that makes it the ‘official timekeeper of the Kings’. This association will see Timex branding on Punjab Kings with a very prominent logo placement on the trousers.

In his last role, Paul Ruban was director – planning, APAC and EMEA, for Fossil Group.

Fulcrum Digital ropes in Sathish Raghunathan as chief financial officer

Sathish Raghunathan is skilled in financial strategy, planning and financial management, mergers & acquisitions, financial reporting, finance operations and financial accounting.

Previously, Sathish Raghunathan was the CFO at Kin + Carta.

Jamshed Taraporwala joins Table Space as executive director – India Enterprise Business Development

With over 17 years of experience in commercial real estate, Jamshed Taraporwala has worked at Knight Frank India and JLL.

Jamshed Taraporwala will lead the setting up of a team that will engage with both existing and new clients across India.