Category: Brand Makers

GroupM’s Mindshare appoints Priyadarshi Banerjee as principal partner – content+ (Unilever)

During his stint at Future Group India as marketing manager - Ack Media, Priyadarshi Banerjee held entrepreneurial responsibilities including setting up and leading the direct-to-consumer sales & marketing efforts for the licensed businesses of National Geographic, Bloomberg Businessweek and Forbes International.

Priyadarshi Banerjee, previously was the vice president – account management at Kofluence.

EU to investigate Apple, Google and Meta in first Digital Markets Act probe

The Commission has opened proceedings to assess whether the measures implemented by Alphabet and Apple in relation to their obligations pertaining to app stores are in breach of the DMA. Article 5(4) of the DMA requires gatekeepers to allow app developers to “steer” consumers to offers outside the gatekeepers' app stores, free of charge. (Image source: Unsplash)

The EU antitrust regulator has opened non-compliance investigations under the landmark Digital Markets Act (DMA). In case of an infringement, fines up to 10 percent of the company’s total worldwide turnover can be imposed.

Noise’s chief marketing officer Gaurav Mehta quits

During his stint at Yahoo, Gaurav Mehta as the chief manager handled the largest group in Yahoo India (Revenue-wise) and key verticals like Travel, Government, Education, Real Estate and other key clients.

Utsav Malhotra, who is the chief operating officer at Noise, is currently overseeing the company’s business strategy, operations, and marketing initiatives.

Maagh Advertising and Marketing Services’ MD Azharuddin Rabbani Mulla resigns

At Snapdeal, as the director of supply chain, Arora handled multiple roles in supply chain covering first mile and last mile management, customer experience and cost optimization. He was responsible for Snapdeal’s Premier Customer Program: SD Gold's strategy, faster delivery service expansion, operational adherence and customer NPS. (Representative Image: Raphael Koh via Unsplash)

Maagh launched its public issue in September 2022 to fund its expansion plans including for buying media inventory, purchase of software and general corporate purpose.

Bookstrapping: The Great Flap Of 1942 by Mukund Padmanabhan

The British seemed to be preparing for a great Japanese threat. They referred to this as the The Great Flap of 1942. This threat, however never came through, even though at one point, the Japanese attempted to enter India’s mainland via the north-east from their base in Burma. (Image source: Amazon)

The question the book leaves the reader with is this- ‘how much did the Japanese threat change political attitudes and influence the national movement in 1942?’ How did it change British attitudes towards India? And how does war time threat alter the social fabric?, highlights Reeta Ramamurthy Gupta.

Angel One appoints Zameer Kochar as chief marketing officer

Zameer Kochar also worked with LoyaltyOne as Head of Marketing — Brand & Promotions. Kochhar has had stints at Star India, Godfrey Phillips India, and Hindustan Unilever.

Zameer Kochar joins the financial services firm from IPL team Rajasthan Royals, where he played a pivotal role in reshaping the Rajasthan Royals’ brand identity and spearheading innovative initiatives during his tenure.

Dish TV’s shareholders vote against induction of three new independent directors

In December 2023, as per Moneycontrol, the standoff between promoters and minority shareholders of Dish TV India Ltd escalated after close to 71 percent of the company’s shareholders rejected the appointment of four independent directors over corporate governance concerns at the extraordinary general meeting (EGM) held on December 22. (Image source: Moneycontrol Hindi)

This decision was taken in an EGM where 80 percent of the votes were against Sunil Khanna, Bhushan Puri and Sonal Bankim Parekh being inducted.