Category: Brand Makers

Don’t take your designation too seriously, says Mayur Hola of Culinary Brands

Mayur Hola, chief marketing officer, Culinary Brands stated, "Be interested in as many things as you possibly can, not because people say so or because it's the right thing to do. If you have enough things that interest you, it will reflect in every part of your life, be it personal or professional, and just make you that much more interesting."

“If you have enough things that interest you, it will reflect in every part of your life, be it personal or professional, and just make you that much more interesting,” said the chief marketing officer (CMO) of the food and beverage brand.

Govt to curb misleading ads by coaching centres; readies guidelines

The Centre had cracked down on coaching centres in January with guidelines stating that these centres couldn't enrol students below 16 years of age, make misleading promises, or guarantee rank or good marks.

There was a consensus that the Central Consumer Protection Authority should come up with guidelines for the prevention of misleading advertisements in the coaching sector.

Sintex announces associate sponsorship deal with Women’s Premier League

IPL is one of the world’s largest entertainment formats and Women's Premier League is an extension of the same. (Representative Image: Pickled Stardust via Unsplash)

Sintex joins Women’s Premier League as associate sponsor for four years, aligning with their brand values and promoting women’s empowerment in cricket.

VLCC elevates Vikas Gupta to managing director and group CEO

In his new capacity, Vikas Gupta will continue to lead the company's strategic direction, focusing on driving overall business growth by leveraging technology and prioritizing customer-centric approaches to introduce the finest beauty and skincare products to the Indian market.

Vikas Gupta was appointed Group CEO of VLCC in April 2023.

Impresario’s Divya Aggarwal on SOCIAL going hyperlocal and catering to GenZ

In an interview with Storyboard18's Indrani Bose, Divya Aggarwal, Impresario’s chief growth officer, spoke to Stoyboard18 about SOCIAL's hyperlocal strategy, targeting Gen Zs and more

Divya Aggarwal, chief growth officer, Impresario spoke about how Impresario also plans to expand not just to new cities and towns but also in places they already have a presence.