Brand Makers – Page 51

MC CEO Survey: 98 percent of India Inc. optimistic about business sentiment in the country

On December 7, India’s Chief Economic Adviser, V. Anantha Nageswaran, urged Indian companies to embrace global uncertainty for the rest of the decade and start investing rather than waiting for improved demand conditions. (Representative Image: via Unsplash)

The survey showed that 47.2 percent of CEOs were optimistic, and nearly 51 percent were cautiously optimistic about current economic trends. Additionally, nearly 70 percent of Indian businesses plan to make fresh investments in the next six months amid stronger corporate and bank balance sheets and the government’s capital expenditure push.

Madison Media appoints Puja Rai as chief strategy officer

Puja Rai is a seasoned media professional with over 20 years of experience and a wealth of knowledge in marketing, strategy, analytics

Nagaraj Krishnamurthy will continue to mentor the analytics and automation space as he transitions into running an MSME performance business.

CXO Moves: Exec appointments across Mars Wrigley, Sports18, Havas, VML, SAP, Cleartrip and more

Get the full picture on people and their moves on the corporate jungle gym in CXO Moves. (From left to right: Nikhil Rao, Damyant Singh Khanoria, Rana Barua and Babita Baruah)

Executive moves in the world of brands and agencies.

VML India elevates Saurabh Saksena to president

Saurabh Saksena, who began his career at Clarion Communications, has worked across Ogilvy Outreach, Mudra, DDB Mudra Communications, Mid Day, JWT and Red Fuse Communications.

Saurabh Saksena has been elevated to the role of president of VML’s India operations.

Who will be PepsiCo India’s new CEO and president?

Jagrut Kotecha is PepsiCo's senior vice president and chief commercial officer for AMESA (Africa, Middle East and South Asia regions). As per the report, it is Kotecha's extensive experience in the snacks business that makes him the top candidate for the job. (Representative Image: Eugene via Unsplash)

Speculations have run wild around who will become PepsiCo India’s new president after expat chief Ahmed ElSheikh moves on.

Ather Energy’s former VP Nilay Chandra joins Elevar Equity

Nilay Chandra, who began his career at Bosch, has worked in companies like Wipro Consumer Care, GSK Consumer Healthcare India and Flipkart.

Nilay Chandra was the vice president scooter business head at EV maker Ather Energy.

Bookstrapping: Modi and India: 2024 and the Battle for Bharat by Rahul Shivshankar and Siddhartha Talya

Is singing Vande Mataram, an act of apostasy for the Muslims in India? The ‘national song’ equates country with ‘motherland’ and praises the Hindu Goddesses Durga and Lakshmi as part of its lyrics. Since the Muslims don’t treat country as God, but Allah as God, isn’t this a complex situation? And was the objection to ‘Vande Mataram’ just another argument to partition the country in the late 1930s?, reviews Reeta Ramamurthy Gupta. (Image source: Amazon)

Modi and India: 2024 and the Battle for Bharat by Rahul Shivshankar and Siddhartha Talya raises questions such as Who were we? Who are we going to be? What is the idea of Bharat? And what is our new ‘tryst with destiny.’

Niva Bupa’s Nimish Agrawal: A lot of burnout conversation is because of lack of communication

Nimish Agrawal, executive president and chief marketing officer, "This too shall pass. I think that statement covers the entirety of being a very small element in the overall grand scheme of things. We become very happy and we become very sad. And that oscillation happens very quickly, which is the reason why burnout, stress and anxiety happen."

Nimish Agrawal, executive president and chief marketing officer, Niva Bupa explains, “It’s important to disconnect from work or anything that one does quite regularly because the monotony can create stress.”

Mars Wrigley appoints Nikhil Rao as its CMO

Rao is an alumnus of IIT, Madras, and IIM, Calcutta.

Rao joins Mars Wrigley India from Mondelez where he was the Vice President – Marketing for Mondelez Southeast Asia (SEA). With a career spanning nearly 25 years.

SAP elevates Kulmeet Bawa to global chief revenue officer, SAP Business Technology Platform

Kulmeet Bawa will continue to serve in his current role through February, during which time a new leader for SAP India will be announced.

In his new role, Kulmeet Bawa will be responsible for driving the growth and adoption of SAP BTP across the globe, including SAP’s artificial intelligence, data and analytics, automation, and integration.