Exclusive: TAM applies for ratings license with MIB as TRAI mulls multiple agencies

As per sources close to the development although TAM has applied for the license, it is unlikely that any permissions will be granted or considered before the conclusion of the Lok Sabha elections in June 2024. (Image source: Unsplash)

TAM is a media data intelligence firm monitoring AdEx and audience behaviours for TV, print, radio and digital.

Sales and marketing sector offering an average salary hike of 25 percent – 40 percent: Michael Page

According to the report, India's six percent GDP growth coupled with significant domestic investments and independence from external factors, positions India uniquely in the region, even amidst global challenges. (Image source: Unsplash)

As per Michael Page India Salary Guide 2024, sales and marketing sector is looking for talents for positions like digital marketing, growth manager/ leader, and growth head / business head and lucrative for professionals having expertise in digital / paid marketing, demand / lead generation and branding.

Thomas Cook India foresees continued growth in leisure travel despite elevated costs

Thomas Cook (India) plans to broaden its hotel portfolio to encompass 65 properties by 2025, a significant expansion from its current operation of around 3,000 rooms, with an ultimate target of reaching 5,000 rooms.

Madhavan Menon, Executive Chairman of the omni-channel travel company, remarked on a significant uptick in domestic and short-distance travel, covering regions including Central Asia, the Middle East, and Southeast Asia.

WebEngage aqui-hires data scientists from Propellor.ai to bolster AI practice

Unlike acquisition-first advertising platforms like Google and Facebook which have matured over the last couple of decades, the retention and user engagement space is still relatively new and talent supply in the ecosystem is in nascent stages. (Representative Image: Mohamed Nohassi via Unsplash)

WebEngage is intensifying its focus on demonstrating deeper value delivery and ROI from the engagement via a data-enabled Retention Consulting practice.

Byju Raveendran no longer billionaire; net worth drops from Rs. 17545 crore to ZERO

Over the last year, Byju’s has let go of thousands of employees amid its battle with slowing demand of online learning services and VC funding winter. (Image source: Moneycontrol)

Byju’s was once one of India’s most valuable startups but has been facing trouble for a number of issues ranging from accounting irregularities, of courses and mass layoffs.

Election season fails to boost smartphone demand

According to Counterpoint Research, there has been a decrease in smartphone sales during the initial months of the year, and a persistent sluggish pattern is anticipated in the upcoming months. (Representative Image: Rodion Kutsaiev via Unsplash)

Anticipated pre-election smartphone sales surge fails to materialise, but industry experts are hopeful for moderate growth later in the year, aligning with typical trends.

Synthetic media like deepfakes drive Cyber threats surge in India: Deloitte

According to the report, the rising prominence of GCCs, highlighting India's increasing ability to meet international tech demands, is a key contributor to the country’s growth. (Representative Image: Towfiqu barbhuiya via Unsplash)

As per Deloitte’s trends report 2024, enterprises must manage GenAI-related risks through integrated risk mitigation and governance processes. India’s tech ecosystem is advancing with increased software exports, tech workforce growth, tier-2 city development, government support, and improved infrastructure, solidifying its position as a reliable tech talent hub.