February 2024 – Page 28

Legendary radio presenter Ameen Sayani passes away

Ameen Sayani started his career with Radio Ceylon in 1952.

Sayani’s illustrious career spanned over six decades, during which he produced and presented an array of over 54,000 radio programs.

Beyond Fair and Handsome: Exploring Emami’s diverse brand portfolio and controversies

In the ever-evolving landscape of advertising, Emami has experienced both triumphs and controversies with its marketing campaigns. (Image source: Moneycontrol)

Emami, an Indian FMCG leader, balances acclaimed campaigns like Zandu Balm with controversies surrounding fairness cream ads.

The reports and rumours pertaining to accounting issues in the Company are incorrect and false: ZEE

According to ZEE MD and CEO, Punit Goenka their plan is now be centred around three key aspects. These included frugality, optimisation and sharp focus on quality content.(Image source: Moneycontrol)

As per Bloomberg reports, SEBI has discovered a discrepancy of over $240 million in the accounts of Zee Entertainment Enterprises Ltd.

Zee-Sony Saga: Can the terminated merger be revived? Or is it reopening Pandora’s box?

On January 22, Sony terminated the proposed $10 billion merger with Zee first announced in December 2021 (Image source: Moneycontrol)

Reports of a revival of merger talks between Zee and Sony prompted the former to issue a clarification that Zee was “not involved in any negotiations”. Now SEBI has unearthed fresh monetary discrepancies in ZEE’s dealings.

‘Classless’, ‘below-the-belt’: Why Pine Labs jab at Paytm didn’t go down well

Pine Labs responded to Paytm's front-page advertisement in the Times of India on February 19 by launching a competitive campaign, highlighting their own offerings in response to Paytm's claims of omnipresence through sound boxes and QR codes. (Image source: Karthik Srinivasan via LinkedIn)

Netizens showed mixed reactions to Pine Labs’ ad which attacked Paytm.

Turkey’s Zen Diamond to enter the Indian market

Additionally, the brand plans to establish stores across tier 1, tier 2, and tier 3 markets, as per reports. (Image source: Facebook)

The Turkish diamond jewellery brand plans to launch chain stores in key cities across India.

FM Radio ad revenue jumps 26 percent in 2022-23 to touch Rs 1547.13 crore: TRAI

Another area of growth in the radio landscape is the expansion in the number of Community Radio Stations (CRS) in the country. (Image source: Unsplash)

The reported advertisement revenues by the private FM Radio broadcasters have 3 3 increased from Rs 1227.15 crore in the year 2021-22 to Rs 1547.13 crore in the year 2022-23.

Television revenue in India dropped from Rs 72,000 crore to Rs 70,900 crore in 2022: TRAI

Online and OOH have fallen compared to their 2023 levels, offsetting rising TV inflation. (Image source: Moneycontrol)

These numbers suggest a shift in consumer behaviour and potential opportunities for ad-supported models in the Indian television landscape.

Swiggy appoints Abhishek Shetty as marketing lead – Swiggy Instamart and Pvt Brands

Abhishek Shetty began his career at Emirates Trading Agency - Mechanical and Electrical, and went on to work across Honeywell, Saatchi & Saatchi, MiD DAY Infomedia, Bestseller, celio India and Sony Pictures Networks India.

Abhishek Shetty was the chief marketing officer at Stader Labs.

Add to cart: Is Flipkart buying Dunzo?

Cash-strapped Dunzo is also backed by Alphabet's Google. In October 2023, Quick commerce platform Dunzo’s co-founder Dalvir Suri quit the company at a time when the startup was facing a funding crunch, delayed payments to employees and layoffs. (Image source: Unsplash and Justdial)

While talks are still ongoing, complexities surrounding Dunzo’s ownership structure are posing a challenge for the two parties to come to an understanding over a deal, reports indicate.