Month: February 2024

Urbn appoints Bollywood actor Kartik Aaryan as its brand ambassador

The brand’s charging solutions are accessible through both online and offline channels, including more than 200 Croma stores nationwide. Urbn’s products are manufactured in India, in its own production facility.

Urbn, the homegrown D2C charging solution brand has announced signing Kartik Aaryan as its brand ambassador, with the aim of building a connection with users across all key markets.

Kotak Life rolls out a new campaign featuring Rajkummar Rao

In the ad films posted by the company, Rao is seen showcasing a range of stable investment offerings from Kotak Life with the aim of addressing consumers’ main concerns regarding their investments.

The campaign showcases stable investment offerings from Kotak Life, addressing consumers’ key concerns including uncertainty around returns and the need for tax-efficient instruments.

Blissclub launches new campaign promoting uninterrupted workouts for women

Ahead of the campaign rollout, there was a pre-buzz on LinkedIn showcasing a fun take on Star Wars.

In its latest campaign, Blissclub addresses the gender bias and unequal responsibilities of household chores, posing a question- If men can be extraterrestrial beings when it comes to chores, then why not women when it comes to uninterrupted workout time?

Adani Wilmar appoints Jignesh Shah as new Head – Media and Digital Marketing

In his capacity as Brand Custodian for Fortune, Shah will ensure its relevance and resonance in the dynamic FMCG landscape, leveraging his extensive marketing prowess and strategic insight.

As the newly appointed Head of Media and Digital Marketing, his responsibilities will encompass strategic promotion at the overall level, including Oil & Food portfolios of the company’s flagship brand, “Fortune” as well as other popular brands.

Allied Blenders and Distillers appoints Jayathirtha Mukund as head – investor relations and chief risk officer

Prior to joining ABD, Jayathirtha Mukund was associated with Raymond Limited, Reliance Communications Ltd., Adventity Global Services, Vodafone Essar Ltd, Stratcap Securities (India) and Zuari.

Jayathirtha Mukund will be responsible for investor management and relations, risk management practices and environmental, social and governance reporting. His experience will also be instrumental in enhancing ABD’s risk strategies and enabling best practices in compliance.

Radio Mirchi revenue surges 21 percent; Profits see 108 percent increase in PAT

EBITDA stood at ₹44.3 crores boasting a 33 percent margin and demonstrating a substantial 36.4 percent YoY improvement, primarily driven by robust top-line growth. (Representative Image: Paul Einerhand via Unsplash)

The Company announced a PAT of ₹21.6 crores for the quarter, marking an impressive 108 percent YOY growth. PAT for Dec’23 YTD reached ₹32.9 crores, a significant turnaround from the loss of ₹2.5 crores reported in the same period last year.