Indian consumer lifestyle accessories brand boAt makes a splash at the on-going G20 Summit in New Delhi, where world leaders including heads of countries like the UK, the US and Canada and more are assembled along with India’s Prime Minister Narendra Modi.
UK Prime Minister Rishi Sunak shared a photo on Instagram where he’s seen wearing boAt headphones while speaking to young Indians. He wrote in the post: Before meeting the world leaders of today I’ve been meeting the world leaders of tomorrow.”
The co-founder of boAt Sameer Mehta, took to LinkedIn where he shared Sunak’s image wearing boAt with the line: “Both; Products of India.”
boAt’s other founder and CEO Aman Gupta’s post on the same went viral ealier. Playing around with words, Gupta wrote, “Bharat mein aapka boAt boAt Swaagat,” and shared a screenshot of the photo, in which Sunak could be seen wearing the headphones.
The consumer lifestyle accessories brand was founded by Aman Gupta and Sameer Mehta in November 2016.