The initiative celebrates moments of sisterhood across all groups of friends, activated through touchpoints, curated experiences and a new lager beer.
Bira91’s associate director – marketing Vishal Gaba quits
Vishal Gaba had led marketing communications for all verticals of Bira 91 including Beer, Beyond Beer – Ciders & Seltzers, Pubs – Taprooms & The Beer Café and Merch store.
Google collaborates with Election Commission to enable voters to discover critical voting information
Google has information panels that indicate funding sources from publishers that receive public or government funding, and information panels giving topical context for topics prone to misinformation.
Joy Personal Care ropes in Shah Rukh Khan as brand ambassador
Leveraging its two-year partnership as an associate sponsor of the Kolkata Knight Riders, Joy Personal Care aims to maximize visibility and impact during this event.
An app for carpenters; Greenpanel launches Greenpanel Mitr as part of its Loyalty Program
The application helps the brand to engage and interact better with their strong network of influencers (carpenters and contractors) and turn them into brand loyalists
Hero FinCorp unveils new brand identity for Rising Bharat
The new brand identity and logo symbolise the company’s evolution mirroring that of the nation.
National Creators Awards jury member Prasoon Joshi says, there’s an intense connection between India’s govt and youth
“I am very impressed with the Prime Minister. I was there on the stage with him. He is a quick learner. He knows about these people, he’s not someone who’s doing lip-service to the new emerging content creators. There’s so many of them whom he has met personally and spent time with. It is very encouraging to see someone who’s busy with so many things taking time out for something which is emerging and has potential,” Joshi added.
Airtel Payments Bank appoints Anuj Bansal as chief financial officer
Anuj Bansal will be responsible for overall financial strategy, including corporate financial planning, budgeting, supply chain, and treasury management.
Indian elections 2024: Google supports voters navigate AI-generated content
Google’s ads policies prohibit the use of manipulated media to mislead people, like deepfakes or doctored content.
BluSmart appoints Aditi Shukla as President of Corporate Development
In her new role, Aditi Shukla is spearheading strategic initiatives for BluSmart across fundraising, strategic partnerships, and will work closely with the co-founders on organic and inorganic growth opportunities.