Pepsi has unveiled a new global branding in India and is set to launch its all-new campaign – Yeh Dil Maange More, featuring brand ambassador Ranveer Singh.
VML appoints Havas India’s Jaibeer Ahmad as managing partner – north
Previously, Jaibeer Ahmad led Havas India as chief transformation and growth officer.
Pepperfry onboards Mahip Dwivedi as VP – marketing and head of marketing
Mahip Dwivedi will spearhead the organisation’s marketing strategy, brand communication, performance marketing, retention, and public relations functions.
Byju’s disburses part of pending salaries for employees; promises to pay the balance from rights issue fund
This comes as the National Company Law Tribunal (NCLT) in its order passed on February 27 directed the edtech company to keep funds received from the rights issue in an escrow account till the disposal of the oppression and mismanagement plea filed by four of the company’s investors.
Talented promotes Binaifer Dulani to the role of Founding Partner
Binaifer Dulani is known for her work for ‘Marriage Conversations’ and ‘The Interview’ for Tanishq, ‘1947% More History’ for Britannia and Chhota Kaam & Chhoti Soch for Urban Company.
IAMAI’s DNB committee appoints Happilo’s Vikas D Nahar as chair; Smytten’s Swagat Sarangi to be co-chair
Vikas D Nahar is the founder & chief executive officer, Happilo, and Swagat Sarangi is the co-founder, Smytten. They have been appointed to chair IAMAI.
Cricbuzz and Envision enter partnership to launch CricbuzzTV to promote local and international cricket in Middle East
Evision is the official broadcaster of the International Cricket Council (ICC) tournaments and will host these events on its CricLife “MAX” channels through 2027.
L’Oreal’s Indian-origin global CMO Asmita Dubey is Global Marketer of the Year
Dubey is the second L’Oréal CMO to win the title, following on from Lubomira Rochet in 2019.
Flipkart appoints Paytm’s Vikash Singh as director – growth
Vikash Singh previously led Paytm as general manager – growth and marketing.
Metro Brands Ltd appoints Roch D’Souza as SVP of Marketing
With over 22 years of experience in the retail and FMCG sector, in his new role, Roch D’Souza will report to Alisha Rafique Malik, president at Metro Brands Ltd, and will actively contribute to driving the company’s marketing initiatives.