Prestige Group rolls out Dussehra campaign; touches upon home buying anxiety

The campaign celebrates the spirit of Dussehra of triumphing good over evil.

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  • Storyboard18,
| October 26, 2023 , 11:17 am
The campaign draws parallels to home buying anxiety often faced by prospective homeowners. (Still from the campaign)
The campaign draws parallels to home buying anxiety often faced by prospective homeowners. (Still from the campaign)

Prestige Group’s Dussehra campaign aims to create a connection with its homebuyers. The campaign celebrates the spirit of Dussehra of triumphing good over evil, by drawing a parallel to home buying anxiety often faced by prospective homeowners and how a brand like Prestige is dedicated to defeat such anxiety.

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