CXO Moves – Page 83 – storyboard18

CXO Moves: Myntra’s new CMO; Plus, exec moves at Famous, Wavemaker, Grey, Duolingo, Xiaomi, Canva and more

Shashwat Sharma joined Airtel in 2018 as chief marketing and brand officer. (Representational image via Unsplash)

Executive moves in the world of brands and agencies. Find out who’s moved up, in and out.

Myntra ropes in Sunder Balasubramanian from Coupang as CMO

Sunder Balasubramanian, chief marketing officer, Myntra, says, "Social commerce started from what GenZ look for in terms of the kind of influencers that they trust and find authenticity in. What we've seen is the adoption of social commerce strongly over the last few months and quarters itself, over 20 percent of our users interact with our social commerce property. We have done more than 10,000 live shopping sessions. And over time as we build the property, we've seen a 3X increase in traffic for each of the live sessions."

In July this year, Achint Setia, who had served as head of marketing at Myntra, joined Zalora Group (Singapore) as chief revenue and marketing officer.

Famous Innovations elevates Mithila Saraf as CEO

In a statement, the agency says that in her last 10-years at Famous, Mithila Saraf has steered growth for more than 50 brands including Raymond, Mahindra, Titan, Van Heusen, Budweiser, Absolut, Jameson, Diageo and Unilever among others.

Saraf began her career with Famous as an intern and played multiple roles over the years, the last one being business head – Bengaluru.

Former Netflix India executive Tara Kapur joins Duolingo as India marketing head

Tara Kapur has also had stints at companies such as Vice Media and Supari Studios and she was the founding member and content head at Vitamin Stree.

Kapur recently quit the streamer after three years to join the language learning app Duolingo.

Infectious Advertising gets Siddhartha Singh as managing partner and chief operating officer

Ramanuj Shastry, Siddhartha Singh and Nisha Singhania

An alumnus of INSEAD, Siddhartha Singh comes with over twenty-six years of experience – in multinational agencies such as Leo Burnett, Ambience Publicis, Rediffusion, and with boutique agencies like Salt Brand Solutions, Famous Innovations and Hyphen.

Havas Worldwide India appoints Jaibeer Ahmad as managing partner – north

Following Anupama Ramaswamy’s appointment as the chief creative officer earlier in October, Ahmad’s appointment is part of Havas Worldwide India’s ongoing senior leadership restructuring.

FCB Interface onboards Gaurav Dudeja as chief operating officer

With over 21 years in the industry, Gaurav Dudeja brings the expertise of building and leading high-performing marketing communication teams. This is on the back of playing leadership roles across advertising and marketing in the last 10 years at Leo Burnett, Fortis Healthcare, Philips India and DDB Mudra.

Gaurav Dudeja will be based out of the agency’s Mumbai office and report to Joemon Thaliath, vice chairman and CEO of FCB Interface.

CXO Moves: Leadership changes at MullenLowe Lintas Group; L’Oréal, Aditya Birla Capital, Kotak Mahindra Bank, Schbang, HDFC Bank, Dentsu

Get the full picture on people and their moves on the corporate jungle gym in CXO Moves. (Representational image via Unsplash)

Executive moves in the world of brands and agencies. Find out who’s moved up, in and out.

Aditya Birla Capital promotes Darshana Shah as head – marketing and CX

Shah has over 26 years of work experience. She started her career at Boston Software & Technologies as a marketing manager, business manager - Cyberkids. Then, she joined NIIT as the product manager for the sales and marketing department. Shah also held senior level marketing roles at Future Group, Reliance Retail and HyperCITY Retail

Prior to this, Darshana Shah was the executive vice president – digital, marketing and customer experience at Aditya Birla Capital.

Nitish Mittersain takes over as CEO of Nazara

Nitish Mittersain, the founder and joint managing director of gaming and sports media company Nazara Technologies is taking charge as the CEO.

The company also saw some other changes at the management level this year. Sudhir Kamath was appointed as Nazara Technologies’ new chief operating in October.