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Ecomm players clock $3.5 bn in festive sales in four days: Redseer report

Around 50 to 55 million shoppers made purchases during the first four days of sales. E-commerce marketplaces usually hold up to three sales leading to the festival of Diwali. The first of these sales is usually the largest, accounting for more than 50 percent of the sales during the festive period. (Representational image via Unsplash)

During the first 4 days of the sale on large e-commerce platforms, 1,100 mobile phones were sold each minute, valuing around Rs 11,000 crore.