Tag: Amazon

Mr Beast’s ‘Beast Games’ set to make TV history with Prime Video deal

Jimmy Donaldson is a YouTube creator, entrepreneur and philanthropist known as ‘MrBeast. In November 2022, he became the most subscribed YouTube creator worldwide and now has over 244 million subscribers.(Image source: Prime Studios)

MrBeast will host and executive produce the show, which will exclusively debut on Prime Video in over 240 countries and territories globally.

Ecomm players clock $3.5 bn in festive sales in four days: Redseer report

Around 50 to 55 million shoppers made purchases during the first four days of sales. E-commerce marketplaces usually hold up to three sales leading to the festival of Diwali. The first of these sales is usually the largest, accounting for more than 50 percent of the sales during the festive period. (Representational image via Unsplash)

During the first 4 days of the sale on large e-commerce platforms, 1,100 mobile phones were sold each minute, valuing around Rs 11,000 crore.

Manish Tiwary on Amazon India’s big festive campaign

Manish Tiwary, Country Manager and VP, India Consumer Business, Amazon

In an exclusive conversation with Storyboard18’s Delshad Irani, the country manager and vice president of India consumer business at Amazon India, tells us about the genesis of ‘Amazon Se Liya’ campaign and how it brings out the brand’s purpose.

Exclusive: Manish Tiwary wants the whole country to say ‘Amazon Se Liya’

"As we move towards this goal of the $5 trillion economy, I think we have a few things which make me personally very optimistic. One is the age profile, the income profile and, more importantly, the spirit of entrepreneurship and the resilience which all of us, as consumers and as professionals, have," says Amazon’s Manish Tiwary

The e-commerce juggernaut’s country manager for India gives us the inside view of the brand’s festive season campaigns.