Author: Kashmeera Sambamurthy

BARC Ratings: CNN-News18 stays ahead of competition on Counting Day

The resounding success of CNN-News18 on Counting Day can be attributed to its special election programming, delivering the quickest and most accurate results, coupled with top-tier anchors like Zakka Jacob, Anand Narasimhan, and Rahul Shivshankar.

CNN-News18 outperformed its competitors, with Republic TV securing the second position at 25.4 percent market share, closely trailed by Times Now with 23.6 percent. India Today TV followed suit with a market share of 12.9 percent.

Pernod Ricard launches single malt Longitude77

The brand is a tribute to Pernod Ricard India’s legacy in the country and has been specially crafted for seekers of authentic contemporary Indian luxury.

The brand’s name is inspired by the longitude that runs through the length of India at 77° east and marks India’s position on the world map.

Viacom18’s action against FairPlay results in the arrest of key stakeholder of the betting platform

Anil Jayaraj also touched upon the growing prominence of consuming various sports other than cricket and he hopes that the upcoming Paris Olympics will change that narrative. (Image source: Moneycontrol)

The online betting platform ‘FairPlay’ falsely advertised across print, digital media, and hoardings in Mumbai and other major cities. Not only endorsing the gaming/betting website but also illicitly associating itself with the streaming rights of IPL, using taglines like “Watch IPL for Free, LIVE”. Subsequently, it was revealed that IPL 2023 was being unlawfully streamed on the FairPlay platform.

Myntra records 60 million MAUs this festive season

The Gen Z segment has witnessed a 175 percent YoY growth in customers, making Myntra the preferred destination for GenZ fashion. (Image source: Moneycontrol)

The platform recorded ~75 million new app users in 2023 with its customer base growing by 100 percent YoY in the last 18 months.

Ashneer Grover and BharatPe saga: Is the founder seeking reinstatement as BharatPe Managing Director?

The incident came amid escalating tensions between India and the Maldives, sparked by derogatory remarks made by certain ministers from the island nation directed at Prime Minister Narendra Modi. (Image source: Moneycontrol)

Ashneer Grover has moved NCLT seeking reinstatement as BharatPe Managing Director and revocation of the termination of his wife Madhuri Jain Grover, as per reports.

Elon Musk’s xAI extends its AI chatbot Grok to India, others

At the time of launch, xAI said the chatbot has access to real-time information from X, thereby ensuring that its knowledge is up-to-date and relevant. In contrast, ChatGPT and Google's Bard aggregates information from various public sources including web content, books and Wikipedia. (Image source: Moneycontrol)

Grok is available to subscribers of X Premium+, the top subscription tier of X. It is being rolled out in a phased manner, granting early access to longstanding subscribers across web, iOS and Android.

Prasar Bharati invites e-tenders for media sales agency for its OTT platform: Exclusive

As per the tender document, the onboarded media agency has to figure out and create an inventory of hyper local advertising, sports advertising, advertising for new launches and others from the first day itself. (Representative Image: Erik Mclean via Unsplash)

Earlier this week, the public broadcaster started looking for a PR and marketing agency. Storyboard18 was the first to report.

Investing in skills and talent crucial for online gaming: Sumanta Dey

WinZO also partnered with the Indian Institute of Technology-Delhi (IIT-D), the Delhi Technological University (DTU), the Netaji Subhash University of Technology (NSUT), and the IIITD to launch its new cyber security programme, Code Health and Security Evaluation (CHASE). (Representative Image: Omid Armin via Unsplash)

The senior director, public policy and corporate affairs, Head Digital Works, talks about challenges the gaming industry faces.