Malcolm Raphael joins Sideways Consulting as chief growth officer

At Bennett Coleman and Co, Malcolm Raphael joined as the vice president and business head for BrandScope where he created aspirational brands to address market opportunities and plug consumer need gaps.

Malcolm Raphael worked at Bennett Coleman and Co as senior vice president – creative strategy and planning | trade marketing | innovations.

News genre thrives: 6 percent growth in ad volumes surpasses pre-pandemic levels

Highlighting the impact of CTV in India, the report explores key aspects such as the surge of 32 million CTV users, evolving viewing trends, Indian audience behavior, the influence of CTV on ad recall and buying choices. (Representative Image: Glenn Carstens-Peters via Unsplash)

According to TAM reports, In 2023, there were 4900 exclusive news advertisers, with Webart Softech securing the top position, followed by Bonnie Foi Group.