Acer’s marketing head shares his take on the creator economy and how to fight burnout.
Category: Brand Makers
Byju’s head of marketing and creative strategy, Vineet Singh, quits
Vineet Singh has been associated with the brand since September 2021.
Rohit Malkani and Kartik Smetacek are L&K Saatchi & Saatchi’s new chief creative officers
The duo will continue reporting to Paritosh Srivastava, CEO, L&K Saatchi & Saatchi and Publicis Worldwide India.
GroupM’s Motivator appoints Manoj Kandasamy as chief digital officer
Prior to this, Manoj Kandasamy was the national agency head at ShareChat.
Zerodha’s Nithin Kamath joins National Startup Advisory Council
Nithin Kamath, who is among the 31 members of the Council, will advise the central government on measures needed to build a strong ecosystem for nurturing innovation and startups in the country.
When Edelweiss AMC CEO Radhika Gupta’s image featured on a Parle-G biscuit pack
A look at the CEO’s “first wow advertising moment”.
Leadership 101: What bosses at ad agencies shouldn’t do
Rule No. 1: Be the senior you wanted when you started working, not the one you got.
Castrol India’s Rohit Talwar on marketing and new campaign targeting truck drivers
The lubricant company’s advertising is aimed at helping truck drivers to stay healthy and safe while spurring their entrepreneurial zeal.
VML sets up new leadership team for Asia Pacific
The agency will announce India’s leadership in Q1 2024.
Grey gets a new team to handle The Coca-Cola Company
Hope Nardini, Raig Adolfo, Brian Weston, and David Toussaint, will be a part of WPP Open X, the bespoke integrated agency model created to service TCCC.