Brand Makers – Page 72

MAdtech Point: What is the price you are willing to pay for your data?

The table is now set at INR 900 /month as the price a consumer is willing to pay for their data, in Europe. The jury is out on adoption, even as we have the next 6 months to validate this pricing particularly when the pricing gets revised upwards from March 2024. (Representative Image: Deeksha Pahariya via Unsplash)

From Nov 2023, Meta will offer the citizens and residents of EU, EEA and Switzerland who use Facebook or Instagram, the choice to continue using its personalised services for free with ads or “subscribe” to stop seeing ads.

CXO Moves: Exec movements at Google, HDFC Bank, Revolt Motors and more

Get the full picture on people and their moves on the corporate jungle gym in CXO Moves. (From left to right: Ravi Santhanam, Lindsay Pattison, Shivani Behl and Anadi Sharma)

Executive moves in the world of brands and agencies.

HDFC Bank elevates Ravi Santhanam as group head and CMO

Ravi Santhanam, who started his career at Bajaj Auto, went on to work across ICICI Bank, Powergen, Reliance Communications and Vodafone.

Ravi Santhanam was previously the chief marketing officer and head of corporate communications.

Bookstrapping – Leader: 50 insights from mythology by Devdutt Pattanaik

Devdutt Pattanaik references the popular story of Vikram and Vetaal, drawing attention to the fact that not every question has an obvious answer. And that one doesn't need to rush to give it. (Image source: Amazon)

In Leader: 50 insights from mythology, author Devdutt Pattanaik touches upon the difference between winning and being right, his interpretation of the Islamic tenet of charity, why Lord Vishnu insists on placing the image of Garuda and not of Narada in his temples and a lot more.

Managing your mind at work and beyond isn’t easy; it takes a lot of maturity and wisdom, says Bajaj Auto’s Deepika Warrier

Bajaj Auto's Deepika Warrier mentioned, "Manage your career in life stages and leave when you stop learning or aren't passionate about what you do. Life is too short to only go through the motions."

In a conversation with Storyboard18, Deepika Warrier, chief marketing officer, Bajaj Auto, spilled the beans about the marketing content she consumes, her workday at Bajaj Auto, her approach to stress at work and a lot more.

Visionaries: CEO-CMO partnerships powering growth

The panel included prominent industry personalities – Kulmeet Bawa, president and MD, SAP India; Aseem Kaushik, MD, L’Oreal India; Prativa Mohapatra, VP and MD, Adobe India; Sukhleen Aneja, CEO, Good Glamm Group; Madhav Sheth, CEO, HTECH; and Devendra Chawla, CEO, GreenCell Mobility.

At the first edition of Storyboard18’s Visionaries event held to celebrate marketers, we had a stellar panel of CEOs talking about the CEO-CMO power partnership.

Revolt Motors appoints Anadi Sharma as general manager – marketing

Anadi Sharma started his career at Infosys and went on to work across AdGlobal360, iris worldwide, Leo Burnett, SapientRazorfish, Cheil India, Toaster, Huawei, RepIndia, ByteDance and Twitter.

Previously, Anadi Sharma was the director – strategy and expansion at CarDekho.

Visionaries: Four leadership lessons Nestle’s Suresh Narayanan swears by

Household consumption in India is witnessing duality.the rich Indians are acquiring more premium goods while the middle income segment is showing “signs of stress,” Narayanan said.

At the first edition of Storyboard18’s Visionaries, the chairman and managing director of Nestle India, Suresh Narayanan, shared invaluable insights on the power of purposeful leadership. Narayanan’s distinguished career has been marked by his unwavering commitment to innovation, an attribute that has consistently set him apart as a seer in the marketing and business world. In his keynote speech at Visionaries, Narayanan shared four leadership lessons that he swears by. In a room full of fellow-thinkers, his tips and tricks were on how to stay strong on the leadership ladder.

Puretech Digital appoints Parthiv Majmudar as vice president – operations, delivery and client engagement

Previously, Parthiv majmudar was the vice president - e-commerce at ManipalCigna Health Insurance.

Parthiv Majmudar’s role at Puretech Digital will be to bring in the necessary integration across all service lines as a one team one experience framework for their clients and ensuring the team delivers highest quality of work with business impact.

QYOU appoints former TikTok country manager Raj Mishra as India CEO

Mishra's career highlights include his role as the first employee at Musical.ly in India (now TikTok), leading it to over 60 million monthly active users. As the country head for both Musical.ly and later for TikTok following their acquisition, he fostered growth for ByteDance in India, established local teams, cultivated business partnerships, and nurtured the creator community.

Mishra will drive day to day operations of all India business units including QYOU Media India Pvt. Ltd, Chtrbox Technologies and Maxamtech Digital Ventures.