How it Works – Page 124

We love creativity but will keep annoying you if you cross the line: Rohit Kumar Singh

Rohit Kumar Singh says, "We also must realise that this regulation versus innovation debate is something the whole world is struggling with. If you regulate too much, then technology will not develop. If you regulate too less, then it is harmful."

Rohit Kumar Singh, Secretary, Department of Consumer Affairs highlighted inflation management, especially in terms of commodities, and protecting the interests of consumers.

Mamaearth owner Honasa Consumer’s Aqualogica brand clocks Rs150 crore in ARR

Aqualogica has made clean drinking water accessible to those in need. Over the last 18 months, the brand said it has adopted 10 villages and been able to impact 10,000 lives supplying 2.5 million liters of water. (Representative Image: m_____me via Unsplash)

The digital-first brand caters to the requirements of Indian skin and tropical weather. With over 25 SKUs, the brand has launched two ranges – Hydrate+ with Coconut Water & Hyaluronic Acid and Glow+ with Papaya and Vitamin C as key ingredients.

Ikea to commence e-commerce operations in NCR by December 2024, says report

In February 2023, IKEA, has called for a creative pitch India. Storyboard18 was first to report about it. In April, the company hired Leo Burnett India as its creative partner for Indian market. (Representative Image: Jueun Song via Unsplash)

The Swedish company has invested Rs 10,500 crore in building five stores in India, in addition to announcing investments in two large shopping centres with integrated Ikea stores.

JioCinema’s Taali touches 25 mn viewers in 2 weeks

With 25 million/2.5 crore viewers, Taali reaffirms JioCinema's position as a clear frontrunner in the digital entertainment landscape.

Boasting an IMDb rating of 8.6, with a prominent position on the Ormax charts as one of the leading originals in the launch weeks, Taali continues to be hailed by the audience as one of the most loved series, since its launch.

Driving RoI through personalization and customer centricity; Insights from tech leaders

With potential inclusion in the government's agenda, the policy seeks to balance interests between MSMEs and online marketplaces.(Representative Image: Bastian Riccardi via Unsplash)

The payoff for delivering great personalization and excellent experience delight is higher conversion.

ASCI unveils ASCI Academy for more responsible and progressive campaigns

(From L to R: Manisha Kapoor, CEO and Secretary General, ASCI and NS Rajan, Chairman, ASCI)

ASCI Academy will train current and future industry managers, undertake research on emerging areas of consumer concerns, and, educate consumers through structured educational programmes and marquee events.

Reliance AGM: Mukesh Ambani says, Jio promises AI to everyone, everywhere

A seismic shift in content consumption patterns was evident as more individuals chose digital devices over linear television to experience the IPL. The IPL's final match captured the attention of over 12 crore people, peaking at a concurrency of 3.2 crore, firmly cementing its status as a globally watched digital spectacle. (Image source: Moneycontrol)

Catch key updates from Reliance Industries’ 46th Annual General Meeting (AGM).

Reliance AGM: Reliance Retail IPO date to new launches and acquisitions, here are key things to track

During the year, Reliance Retail entered into the beauty segment by launching the “Tira” digital platform and opening its flagship store in Mumbai. The business also expanded its product basket through acquisitions and partnerships at both local and global levels like Metro, Campa Cola, GAP, Pret A Manger, Lotus, Sosyo, Maliban, and Toffeeman among others. (Image source: Moneycontrol)

Reliance Retail AGM: Among key things to track at the Reliance Industries AGM this year will be the performance of brands acquired by the retail arm and any announcements regarding new launches, expansion and acquisitions.

CNN-News18 No.1 for over a year with 35.3% market share

On the digital front, CNN-News18 has captured a whopping 1.4 billion views on YouTube, surpassing Times Now which had 795 million views. On Facebook too, CNN-News18 had 787 million views, as compared to 731 million views of Times Now. (Image source: YouTube)

In the 15+ TG (considered as the core segment by advertisers for media planning), CNN-News18 has maintained its top position by capturing 34.6 percent market share.