Nodwin Gaming invests 8mn euros in Germany based Freaks 4U Gaming

As part of this agreement, NODWIN and Freaks 4U Gaming will exclusively start utilizing resources in each other’s key territories such as personnel, equipment and facilities.(Representative Image: Chris Liverani via Unsplash)

NODWIN has the option to acquire majority control in the future by swapping equity of Freaks 4U Gaming investors and founders with NODWIN shares.

Optimisation, Interactivity, and AI: Trends that will dominate CTV in 2024

Highlighting the impact of CTV in India, the report explores key aspects such as the surge of 32 million CTV users, evolving viewing trends, Indian audience behavior, the influence of CTV on ad recall and buying choices. (Representative Image: Glenn Carstens-Peters via Unsplash)

The changing landscape of television in India projects that CTV ad spend will increase at a CAGR of 47 percent in the country until 2027.

Future-Ready: Unveiling the top marketing trends of 2024

The report states that marketers should collaborate with agencies that prioritize authentic, data-driven influencer strategies, offer real-time monitoring and insights, and prioritize brand safety. (Representative Image: Laura Chouette via Unsplash)

With consumers increasingly leaning towards conscious consumption, brands that focus on sustainability and purpose are asserting dominance on consumers’ minds.

Microsoft’s Satya Nadella: We have moved from talking about AI to applying AI at scale

The ADVANTA(I)GE INDIA initiative will focus on three key areas to create AI fluency-Equipping India’s future workforce, upskilling government officials in AI and working to build the AI capability of nonprofit organizations. (Image source: Moneycontrol)

Satya Nadella, chairman and chief executive officer and chief executive officer of Microsoft on AI and the Big Tech company’s quarterly results.

Budget 2024: More fiscal incentives needed to bridge the gender gap

Contrary to some assumptions, the majority of traffic to MFA sites is legitimate, with real users visiting these pages rather than bots. (Representative Image: Mathieu Stern via Unsplash)

Apart from measures to advance gender equality, Millennials and Gen Z in India are also expecting, among other things, tax relief and extension of FAME and other subsidies to push EV ownership.

Indian households spent around four hours per day streaming their favourite movies, cricket matches, etc through Fire TV: Report

The Ministry, in accordance with Regulation 15(1) of the Interconnection Regulation, 2017, mandated that every distributor of channels must conduct an annual audit of their system. (Representative Image: Piotr Cichosz via Unsplash)

Besides cricket, Fire TV users also enjoyed streaming F1 races. Viewership for F1 races witnessed a 50 percent increase from last year.