Month: September 2023

What is the connection between Selena Gomez, Rare Beauty and ‘Only Murders In The Building’?

One of the panellists shared another fact stating that the music for the show was by an Indo-American music composer named Siddhartha Khosla.

Sai Ganesh, quiz master of Brand Blitz Quiz, quizzed leading brand geeks from the marketing community in the regional final (west zone) episode of the Brand Blitz Quiz. Here are a few fun facts shared by panelists and participants about Selena Gomez, her make-up brand Rare Beauty and the popular show Only Murders In The Building.

Fun facts about SRK, Jawan, and Rani Mukherjee’s ice cream

Another fun fact by a participant revealed that a lot of out-of-movie branding for Jawan was done by a company named Annie’s Media.

Sai Ganesh, quiz master of Brand Blitz Quiz, quizzed leading brand geeks from the marketing community in the regional final (west zone) episode of the Brand Blitz Quiz. Here are a few fun facts shared by panelists and participants about SRK, Jawan and more.

What’s the connection between Washing Powder Nirma, Chopsticks and Mithila Palkar?

Mithila Palkar’s name in the movie is Nirma. And yes, she is named after Nirma, the washing powder brand.

Sai Ganesh, quiz master of Brand Blitz Quiz, quizzed leading brand geeks from the marketing community in the regional final (west zone) episode of the Brand Blitz Quiz. Find out what is the connection between Mithila Palkar, her 2019 Netflix film Chopsticks and washing powder Nirma.

It’s important to be intellectually honest at work and in life: Adani Wilmar’s Vineeth Viswambharan

As per Vineeth Viswambharan, associate vice president, marketing and sales, Adani Wilmar, "Having worked for these many years in different sectors and organisations, the number one lesson for me is you will burn out only if you are not excited by what you're doing."

Vineeth Viswambharan also spoke about his favourite influencers, his take on workplace toxicity, how he wants to try on make-up and facial contouring.

Brand Blitz Quiz: And the winners are…

We had one and only Piyush Pandey, chairman global creative and executive chairman India of Ogilvy, as the chief panellist of our grand finale. Pandey shared unheard stories and fun-facts of India's most loved ad campaigns, creative minds, and brands.

Rabi Sankar Saha and Raktim Nag from Kolkata won the first edition of Brand Blitz Quiz, India’s First Panel Business Quiz Show by Storyboard18.

Watch out Ajay Gupte and Amin Lakhani, says EssenceMediacom CEO Navin Khemka

“In the first six months from a new business point of view, I think we would have converted almost $70 to $80 million worth of new business, which is almost like Rs 700-800 crore worth of new business already converted." - Navin Khemka, CEO at EssenceMediacom South Asia

Navin Khemka, CEO of EssenceMediacom, South Asia, shares his ambition of becoming the top media agency under GroupM in an exclusive TV chat with CNBC TV18. He feels there is very healthy competition within the top three GroupM agencies – Mindshare, Wavemaker, and EssenceMediacom. Speaking about the new agency, he said, “In the first six months from a new business point of view, I think we would have converted almost $70 to $80 million worth of new business, which is almost like Rs 700-800 crore worth of new business already converted.”

KFC India raises awareness for Indian Sign Language

Through the Kshamata program, KFC India is committed towards empowering women and the speech and hearing-impaired at their restaurants.

The Sign Language Bucket and the #SpeakSign campaign are part of KFC India’s Kshamata program, which is aimed at feeding people’s potential, and bridging the gender and ability gap.

In the next 4 years, 25 percent of our volume will come from electric: Santosh Iyer

According to Santosh Iyer, the average age of Mercedes-Benz buyers in India has dropped to 38 years from 44, implying a growing preference among younger demographics for luxury vehicles.

The India MD and CEO of Mercedes-Benz also gave his take on the new media consumption landscape and plans to adapt to that, and how the brand’s focus will always be the customer.

Yes Bank appoints Pankaj Sharma as chief strategy and transformation officer

In his previous roles, he has been associated with organisations like RBL Bank, Axis Bank, ICICI Bank, ICICI Prudential Life Insurance and GE Countrywide.

In his role, Sharma will work with key stakeholders to translate and align the Bank’s strategy into transformation activities and initiatives, and develop a clear roadmap to achieve the Bank’s strategic and financial objectives.