Month: January 2024

MAdtech Point: What is the future of data clean rooms?

The data clean room technology has the potential to offer this independent and neutral solution as a middleware technology for the industry. (Representative Image: Alexander Sinn via Unsplash)

Any replacement to a free cookie can only come from an independent, and neutral entity which has no linkage to the inventory that is being sold. And there in lies the challenge for the industry today.

Bookstrapping: Lord Rama and literature

Any column on books about the Ramayana will be incomplete without a mention of the faithful Ashok Banker, who has arguably been the most prolific chronicler of the Ramayana, much before acclaimed modern writers stepped in and Lord Rama’s temple became a reality, writes Reeta Ramamurthy Gupta. (Image source: Amazon)

Our column touches upon three new books- as different as chalk and cheese- that celebrate Lord Rama, writes our reviewer Reeta Ramamurthy Gupta.

Education is purely based on ROI and very strongly outcome-led: upGrad’s Mayank Kumar

Mayank Kumar, co-founder and managing director at upGrad.

Mayank Kumar, co-founder and managing director at upGrad talks about how the company is successfully infiltrating the Indian market and how co-founder and chairperson Ronnie Screwvala’s role as a shark on Shark Tank India and as a face for upGrad, playing out for the brand from a marketing POV.

Zee-Sony $10 billion merger likely to be terminated? Reports

The statement clearly said that though SPNI has been engaged in discussions in good faith to extend the End Date but the Discussion Period has expired without an agreement upon an extension of the End Date.(Image source: Moneycontrol)

ZEEL’s institutional investors are reportedly seeking regulatory intervention. Now a report has surfaced suggesting that a communication ending the deal will be submitted to the Tokyo exchanges within the next 48 hours.

Ram Mandir, Ayodhya sparks marketing frenzy; print, TV, and social media ad blitz

The craze for the event is not limited to India only, Creators from across the globe are talking about it, Tanzanian content creator Kili Paul for instance has put up multiple videos on his social handles where he’s seen performing to ‘Jai Shree Ram’ numbers. (Image source: Moneycontrol)

Brands like Amul, Kalyan Jewellers, Adani Wilmar, Indian Hotels, ITC Ltd., EIH Ltd, Havells and many others have all risen to the occasion of the consecration ceremony of Ram Lalla.

Nirmala Sitharaman alleges MK Stalin-led Tamil Nadu govt has banned Ayodhya Ram Mandir live telecasts

Last week, the Ministry of Information and Broadcasting (MIB) issued an advisory to all news media – television, print, and digital media, including social media platforms, about publishing or broadcasting any content that may be false or manipulated and content that could disturb communal harmony or public order ahead of the consecration of the Ram temple in Ayodhya on January 22. (Image source: Moneycontrol)

Finance Minister Nirmala Sitharaman accused the Tamil Nadu government of banning live telecasts of Ayodhya Ram Mandir consecration ceremony. The TN state administration had denied the claim.