Month: January 2024

ASCI issues guidelines to prevent greenwashing

Effective February 15, 2024, these guidelines aim to ensure that environmental claims made by advertisers are reliable, verifiable, and transparent. (Representational image via Unsplash)

These “Guidelines for Advertisements Making Environmental/ Green Claims”, have been in the public domain for consultation since November 16, 2023, and were approved in the recent Board of Governors meeting.

Is New York Times’ suit against Microsoft and OpenAI an attack on growth of AI and LLMs?

The issue is equally complicated for the defendants, Microsoft and OpenAI, who may prefer a summary proceedings, challenging the proceedings for lack of cause of action and a commonly invoked defence of fair use. (Representative Image: Stéphan Valentin via Unsplash)

Another aspect of this dispute relates to copyright issues or proprietary rights in news and news-based reports/articles.

HCLTech becomes fastest growing global IT brand

These findings come on the heels of HCLTech's strategic brand transformation efforts initiated 15 months ago. (Representative image by Kelvin Han via Unsplash)

HCLTech, as a leading global tech company offers a comprehensive portfolio encompassing digital, engineering, cloud, AI and software capabilities, which empowers clients in navigating end-to-end digital transformation.

LinkedIn Ads: Revenue up by 10.1 percent; valuation at 12.5 billion USD

Even global advertising groups like WPP’s GroupM, Omnicom and Interpublic Group advised the brands they handle to follow suit. (Representative image by Souvik Banerjee via Unsplash)

Meanwhile, since Elon Musk took over X (Twitter) in 2022, several advertisers exited X which brought down the valuation of the platform by 71 percent.

VML onboards Harsh Shah as managing partner

Shah, who started his career at Atos Origin has worked across Webchutney, Abbott Healthcare, Reliance Broadcast Network and Dentsu Webchutney.

Harsh Shah was the chief digital officer at erstwhile Wunderman Thompson.

Adani Enterprises increases its stake in IANS India

As per the filing, the allotment of above shares was approved by the board of IANS at its meeting held on January 16, 2024. In December 2023, Adani Group had acquired a 50.5 percent stake in the newswire agency, IANS India Pvt Ltd for Rs 5.1 lakh. (Image via Moneycontrol)

Earlier Adani had purchased 65 percent stake in news broadcaster NDTV in December 2022 and Quintillion Business Media.

Third edition of Jaipur Art Week to commence from 24th to 31st January 2024

Exhibition Venues in Jaipur: Albert Hall Museum, Jawahar Kala Kendra (JKK), Hawa Mahal, Amrapali Museum and Golcha Cinema

Hosting a week-long programme of exhibitions, site-specific installations, performances, open studio visits, architecture and food walks, artist-led exhibition tours, workshops with artists and artisans for all ages.

Orion onboards Palak Tiwari as brand ambassador for its salty product line Turtle Chips

Saurabh Saith, CEO and MD, Orion, India shared that Orion was well received in the North East part of India and talks about how Orion is aiming to deliver its best to give tough competition to players like Mars and Mondelez.

Saurabh Saith, CEO and MD, Orion, India discusses Orion’s strategies to penetrate the Indian market and establish itself as a key player in the salty snacks category.