Month: January 2024

Where the Object is the Subject

Quarterly revenue clocked by Fox stood at $4.23 billion, compared with estimates of $4.20 billion, according to LSEG data. (Representative Image: Jorge Salvador via Unsplash)

Consumer research behaviors encompass the actions individuals take when seeking information, evaluating products, and making purchasing decisions. These behaviors are influenced by factors like personal preferences, social influences, and marketing stimuli, writes Shubhranshu Singh.

ITC Ltd records 10.8 percent YoY increase in net profit at Rs 5,572.1 crore

The company's revenue from operations increased 1.6 percent to Rs 16,483.3 crore against Rs 16,225.7 crore in the corresponding period of the preceding fiscal.(Image source: Moneycontrol)

At the operating level, EBITDA declined 3.2 percent to Rs 6,024.4 crore in the third quarter of this fiscal over Rs 6,223.2 crore in the corresponding period in the previous fiscal.

HT Media gimmick: Not shutting down Fever FM

The Fever Network includes Fever FM, Radio One, Radio Nasha, and Punjabi Fever. (Image sourced via HT Media website)

HT Media is not shutting down Fever FM. It was all a gimmick to announce its digital pivot.

HC upholds anti-profiteering clause in GST law; setback for HUL, ITC, Reckitt, Nestle and others

According to the government, the provisions were meant for consumer welfare and essentially created a substantive restriction on suppliers appropriating the gains from GST. (Image source: Moneycontrol)

The list of petitioners included FMCG players ranging from Reckitt Benckiser to Hindustan Unilever, ITC, Nestle, P&G and Patanjali in along with Philips, Samsonite, Samsung, Starbucks, J&J and multiple builders and restaurants.

Vodafone Idea narrows Q3 losses to Rs 6,986 crore

The company is in discussion with various technology partners for finalisation of its 5G rollout strategy and is working with many partners to develop 5G use cases relevant to the Indian market and build device ecosystems. (Image source: Moneycontrol)

The 4G subscriber base continued to grow for the tenth successive quarter and stood at 125.6 million as of December 31, 2023, against 121.6 million in Q3FY23, an addition of 4.1 million 4G subscribers.

BCCI invites bids for official partner rights in upcoming IPL season

The report stated the BCCI was forced to decide on a host of state units, including the Delhi and Puducherry, and held talks with foreign boards, mainly the associate nations, for hosting them on exposure trips. (Image sourced via BCCI website)

The RFQ will be available for purchase till February 19, 2024.

HDFC collaborates with Nora Fatehi for their ‘ What the Fraud’ series

As generative AI further evolves over the next few years, we can expect a large degree of automation of customer interactions. Companies will increasingly rely on marketing to own and optimize most of the customer journey. Marketing needs to take the lead in experimenting with new tools and integrating them with the workflows constantly evaluating what parts of customer journeys we can automate with the help of advancements in AI, writes Arun Pattabhiraman, CMO, Sprinklr. (Representative Image: Andrea De Santis via Unsplash)

The viral deepfake video of the actress from brand ‘lulumelon’ turned out to be a part of HDFC’s campaign, creating awareness about online frauds.