January 2024 – Page 8

Nidhee Kekre moves on from WPP

Nidhee Kekre began her career at RFPL and went on to work across Godrej upstream, Effort BPO, Essar Global Shared Services, JETAIR and GroupM.

Nidhee Kekre was the lead – WPP Unilever team, South Asia.

Indian consumers spend 4 hours and 5 minutes daily on their smartphone, outpacing global average by an hour

The country ranks among the top 20 globally in terms of time spent on mobile devices.

The report highlights how Pizza Hut, American Tourister, and Swiggy have driven engagement at various levels of their marketing funnel through strategic and creative utilisation of the lock screen.

Delhi HC rules in favour of Deepika Padukone’s 82E; allows usage of Lotus Splash mark

In an order passed on January 25, the bench of Justice C Hari Shankar highlighted that the only common feature between the plaintiff’s and defendant’s mark was the word ‘Lotus’, stated a media report. (Image source: 82E website)

The HC refused to prohibit the company from using the ‘Lotus Splash’ (face cleanser) mark, and dismissed the interim injunction plea moved by another beauty brand Lotus Herbals.

Delhi HC orders to delete WhatsApp and Telegram channels misusing Sequoia Capital trademark

The High Court directed the Domain Name Registrar (DNR) to suspend the domain names and maintain status quo when it came to ownership of the domain names which were used by people for committing fraud in the name of Sequoia. (Image source: Moneycontrol)

In September 2023, Sequoia Capital was informed that a WhatsApp group named John Analyst Group which was managed by 303 people identified themselves as Sequoia Capital Investors Advisors and Sequoia Capital BTC Trading Team.

Google and Facebook dominate children’s app data collection: report

Gaming, ed-tech, and coding apps were found to have the most trackers, with gaming having 11 and ed-tech having 10 overall for tracking. (Image by Patricia Prudente via Unsplash)

Children’s privacy is under scrutiny as a recent study by data privacy services company Arrka exposes data collection practices within popular apps. Google and Facebook emerge as the leading recipients of collecting data.

Disney+ Hotstar’s Sidharth Shakdher joins Ola as global chief business officer

Shakdher also worked as the category marketing head of Reckitt Benckiser, and has launched and established Dettol in the US personal care segment.

Sidharth Shakdher will manage Ola’s revenue, growth, and marketing efforts in India and international markets for established mobility businesses.

81 percent India’s hiring managers expect text-based resumes will be obsolete in 5 years: Canva

5,000 hiring managers and 5,000 job seekers from India, US, UK, Germany, Spain, France, Mexico, and Brazil were surveyed to understand how screening candidates has evolved and why it’s crucial to embrace design to stand out in the crowd.

7 in 10 hiring managers in India want to see interactive resumes.