February 2024 – Page 26

Deepfakes: Virat Kohli seen “promoting” betting app

The fraudsters have also altered an interview clip of Kohli, replacing his real voice with a synthetic one to make it seem like he is promoting an online game of dubious value.

A video of Virat Kohli allegedly endorsing the app in Hindi has widely spread on social media platforms.

Layoffs: Maria Martinez, CISCO’s chief operating officer departs

Maria Martinez started off at AT&T Bell Labs and went on to work across Motorola, Embrace Networks, Microsoft, Declara, Plantronics and Salesforce. Last week, Cisco System announced that it would cut five percent of its global workforce, or more than 4,000 jobs.

Maria Martinez’s next move is unknown.

Matrimony.com expands its offerings with launch of MeraLuv

Murugavel Janakiraman, Founder and CEO – Matrimony.com

MeraLuv aims to facilitate genuine connections for those seeking to cultivate relationships before marriage.

Byju’s rights issue to raise $200 million fully subscribed

The edtech is dealing with the twin crises of a cash crunch and some of its investors seeking to oust the leadership to reconstitute the board. (Image source: Moneycontrol)(Image source: Moneycontrol)(Image source: Moneycontrol)

According to people close to developments, some late stage investors who came in later rounds of funding are also keen to join the issue.

Sociowash secures the digital mandate of Tide Arabia

The account will be managed by the agency’s Mumbai team. As part of this strategic partnership, Sociowash will be responsible for increasing the digital share of voice of the brand by executing campaigns that will increase engagement and brand recall.

The agency will be responsible for elevating the brand’s digital presence through the formulation and execution of strategic creative approaches.

Walmart-owned PhonePe launches Indus Appstore; Google Play Store faces competition

The launch comes about four months after the digital payments firm opened up its app marketplace to Android developers, inviting them to publish their app on the platform.

Indians spent about 1.19 trillion hours on mobile apps in 2023, up from 954 billion hours in 2021, as per app intelligence firm data.ai.

How YouTube is helping regional content creators to bridge linguistic barriers

YouTube only allow third-party apps to use their API when they follow their 'API Services Terms of Service', and when they find an app that violates these terms, they take appropriate action to protect the platform, creators, and viewers. (Image source: Moneycontrol)

On the occasion of International Mother Language Day, regional content creators from various parts of the country share how they have been connecting with audiences in their mother tongue through YouTube.

Month: February 2024