Month: February 2024

Sony Pictures Networks bags exclusive media rights for inaugural season of Indian Street Premier League

The league is supported by legends of the game and film stars. Some of the key names include: Sachin Tendulkar, Ravi Shastri, Amitabh Bachchan, Akshay Kumar, Ram Charan, Suriya and others.

Under the terms of the agreement, SPNI has secured the broadcast rights and the league’s matches will be broadcasted on both linear television and the OTT platform.

MCA and Meta announce plans to counter spread of deceptive AI-generated content

Over the last eight years, Meta says it has rolled out industry-leading transparency tools for ads about elections or politics, developed comprehensive policies to prevent election interference and voter fraud, and built the largest third party fact-checking programme of any social media platform to help combat the spread of misinformation. (Representative Image: Dima Solomin via Unsplash)

The helpline will enable individuals to report suspected deepfakes directly via WhatsApp, utilising a multilingual chatbot offering support in English, Hindi, Tamil, and Telugu.

Urban Company makes its platform accessible for persons with visual impairment

To make the platform accessible, Urban Company worked with the team at Mission Accessibility, an NGO dedicated to eliminating barriers faced by individuals with disabilities. (Image source: Moneycontrol)

Using assistive technologies, available as part of smartphone operating systems, persons with disabilities will be able to book at-home services on the Urban Company app easily using touch gestures.

Local influencers harness regional insights to forge deeper, more personal bonds with audiences: Mrunali Dedhia

The authenticity, relatability, cost-effectiveness, and ability to connect with hyper-local audiences make local influencers indispensable allies for brands seeking to make meaningful inroads into diverse and dynamic regional markets.(Representative Image: Cristina Zaragoza via Unsplash)

Mrunali Dedhia, Vice President, Chtrbox says brands are increasingly drawn to local influencers for their micro-communities to drive targeted engagement and conversations.

Young entrepreneurs should learn from Byju’s mistakes: MoS IT Rajeev Chandrasekhar

This was followed by similar questions on former American president Donald Trump and President of Ukraine Volodymyr Zelenskyy.

This comes at a time when some of the most highly valued startups, including Byju’s, Paytm, Ola, and Dream11, have come under fire for a range of issues, casting a shadow on India’s technology and startup ecosystem.

Kerala HC summons WhatsApp India representative over obscene video of a woman

While conversational and generative AI has made a massive movement as an emerging technology, its integration into a platform as widely adopted as WhatsApp could be a pivotal moment for its mainstream adoption. With billions of users already familiar and comfortable with WhatsApp's messaging interface, the barrier to entry for using conversational AI could be significantly lowered. (Representative Image: Dima Solomin via Unsplash)

s per the Information Technology (IT) digital media ethics rules, a major social media intermediary such as WhatsApp is required to provide details of the originator only for offences punishable with imprisonment for a term of not less than five years.

Tata Play Binge onboards punjabi OTT platform PTC Play to its mix

Now with just 1 Tata Play Binge subscription, customers can access DistroTV’s offerings too (Image source: Amazon)

With this partnership, Tata Play Binge users in India will have access to Live TV Channels, Punjabi Movies, Punjabi Web Series, Award Shows, Reality Shows, latest Punjabi Songs, Punjabi Virsa, Punjabi Short Films, Kids Special Content and more.

Edelweiss MF’s Radhika Gupta on thousand Indians attend the Harvard India Conference

Reflecting on Bhagat's experience, Gupta acknowledged the dual nature of the sharks on Shark Tank India – formidable in their pursuit of investments yet compassionate and supportive towards budding entrepreneurs. (Image sourced via Edelweiss website)(Image sourced via Edelweiss website)

The Edelweiss Mutual Funds CEO said the presence of such a large number of Indians at an American campus was once a rarity and that it was “incredible” to see times change.

GOZOOP HAWK bags listening and digital customer support mandate for Amazon miniTV

Amazon miniTV offers a large library of popular web series, movies, reality shows, dubbed international content, in multiple genres like comedy, romance, slice of life, thriller and more.

As part of the mandate, GOZOOP HAWK’s key responsibilities will include handling digital customer support, monitoring online brand chatter, amplifying positive stories, measuring sentiments, providing timely resolutions and deriving actionable business insights for the brand by understanding and tracking valuable web conversations to delight customers.