Month: February 2024

Crisis-hit Paytm working on solutions; to operate as third-party app for UPI

In early February, a media report surfaced that the ED had begun probing into One97 Communications on suspicion of violation of foreign exchange rules. However, the firm has denied these allegations. (Image source: Amazon)

Paytm has also formed a panel headed by N. Damodaran, a former chairman of India’s markets regulator, to advise Paytm Payments Bank Ltd on compliance and regulation a day after the banking regulator criticised the lender for repeated non-compliance of rules.

Exclusive: KFC India creative business on pitch; Ogilvy is the incumbent

Last year, KFC India partnered with PivotConsult, the martech arm of Havas company’s PivotRoots, to enhance customer life cycle and optimise lifetime value across offline stores and online touchpoints. (Representative image by Syed Hussaini via Unsplash)

The country’s top agencies are participating in the pitch to bag KFC India’s creative mandate.

Nikhil Kamath announces Rs. 50 lakh fund to combat climate change

The episode delved into the intricacies of energy transition, emphasizing the critical role of renewable energy sources, such as solar, nuclear, and wind, in combating climate change. (Image source: Forbes India)

Nikhil Kamath along with climate pioneers such as Sunita Narain, Bhumi Pednekar, Navroz Dubash, and Mirik Gogri, announced the allocation of ₹50 lakh to a charity that pioneers combating climate change in the country.

Western Railway collaborates with Red FM for a music video

The video presents RJ Malishka documenting the residents of the city and situations across more than 5 stations of Western Railway, including places like the Western Railway Heritage Gallery at Churchgate, EMU Carshed at Mumbai Central ,Yard, and Train Management system at Mumbai Central. (Image source: (from left to right - Moneycontrol and Facebook))

The video featuring RJ Malishka is aimed at intensifying the connection between Mumbaikars and the Western Railway.

Snacking brand Samosa Singh partners with actor Sunil Grover for its latest ad film

The one-minute commercial features Sunil Grover’s comedic timing and pleasant attitude which aligns with Samosa Singh’s brand values. The film also depicts the thrill and excitement that is accompanied by the nostalgia of childhood. (Image source: Still from the video)

This is Samosa Singh’s debut ad film presented in a humorous form.