BMW Motorrad India picks up Sociowash for its creative and digital duties

Sociowash will offer 360-degree digital and creative solutions in an effort to maximize the luxury motorcycle brand's visibility, outreach and interaction with its expanding consumer base. (Representative Image: chill_ink studio via Unsplash)

The mandate for Sociowash includes creating and implementing brand campaigns, influencer marketing strategies, designing collaterals for dealership showrooms, and overseeing online reputation management, among other things.

Biz Moves: Ogilvy, 22feet Tribal Worldwide, Hearts & Science, First Economy, Admatazz, Team Pumpkin

Recently, PhonePe has raised $100 million as part of an ongoing round, which has now helped it pull $450 million in recent weeks despite the market downturn. This helps the digital payment firm to compete in the market after its recent separation from the parent firm Flipkart. (Representative Image: Piotr Makowski via Unsplash)

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Omnicom Media Group’s Hearts & Science bags Jaguar Land Rover’s global media mandate

The report highlights that the win covers 25 markets, which include the UK, US, China, Japan, Australia and large swathes of EMEA, LATAM and the Asia-Pacific region. Omnicom Media Group was able to race ahead of Dentsu, Mindshare, Havas Media Group and Jellyfish with an estimated global media billings of £250m. (Representative Image: Zakaria Zayane via Unsplash)

Omnicom Media Group’s responsibilities include repositioning Jaguar Land Rover as an all-electric vehicle manufacturer, where the brand aims to make the transition from 2025.

22feet Tribal Worldwide picks up Flipkart’s digital biz

Given the new opportunities for e-commerce to unlock its full potential, 22feet Tribal Worldwide will focus on strengthening Flipkart’s relationship with its strong customer base of 250+ mn shoppers. (Image source: Still from an ad)

The agency will help the brand drive business growth through creativity, with an increased focus on strengthening Flipkart’s fashion, BGMH and mobile phone categories.

Ogilvy bags Eveready India’s creative duties

Eveready is a household name playing an integral part in everyday lives of millions of Indians. Further, it endeavours to improve quality of life through cutting-edge, and portable energy solutions. (Image source: Still from an Eveready ad)

Ogilvy’s Mumbai and Kolkata offices will handle the account.

Gozoop, Mullen Lintas, Verve Media, ET Medialabs, The Rethink Company: Biz Moves

Independent marketing group Gozoop Group has bagged the digital mandate of Tim Hortons, a Canadian multinational coffeehouse and restaurant chain. Here, the agency will build the brand’s presence in India by leveraging the international stature of the brand. (Representative Image: Jon Del Rivero via Unsplash)

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Biz Moves: Hyphen Brands, Grapes, Art-E MediaTech, Digital Kong

yphen Brands won the mandate for Morton Foods. The agency will handle the design, communication and digital duties. The agency’s responsibilities would include recommending food initiatives along with renowned chefs and different activations around various kitchens and cuisines of India. (Representative Image: Ricardo Arce via Unsplash)

Keep up with all the key business wins and the account movements