Tag: brand marketing

Air India to fly with its new brand identity soon

Despite divisions in opinions over the film, many individuals expressed gratitude to Air India for introducing Indian Classical Dance forms and Indian culture to passengers through beautifully portrayed inflight instructions. (Image source: Unsplash)

Tata Sons’ airline brand will unveil a new colour theme, a new livery and design to give Air India a refreshed look and feel of a global airline.

HUL’s CEO Rohit Jawa: “We will continue to invest behind our brands”

In the quarter, there was a one-off credit from favourable resolution of past indirect tax litigation benefiting both topline and bottomline. Excluding this one-off, USG, UVG, EBITDA margin, PAT (bei) growth would have been 3%, 2%, 23.8% and 7% respectively.

Hindustan Unilever’s CEO and MD, Rohit Jawa said he is confident about the medium and long term prospects of the FMCG sector.

Dominos India launches cheapest pizza in the world to battle inflation

Of the QSR/ fast food chains that they have heard of, McDonald’s and Domino’s top the rankings, with almost half (46 percent) choosing them as their favourite brands. KFC comes in next (42 percent), followed by Pizza Hut and Burger King (27 percent and 24 percent, respectively). (Representative Image by Vit Ch via Unsplash)

As part of Dominos’ cost-cutting plan, all lids have been removed from the boxes of the pizzas sold in-store. This has contributed significantly in saving packaging costs.

India’s smartphone market stabilizes post 1% shipment decline in Q2 2023

S. Krishnan, Secretary MeitY Government of India, will attend the event as the Chief Guest, further emphasising the Government’s support for digital inclusivity initiatives. (Representative Image: Rodion Kutsaiev via Unsplash)

Canalys research revealed that Samsung retained its leading position in the Indian smartphone market, followed by vivo and Xiaomi.

Jeep has new India plans; to pump up marketing spends

Jeep wants to work on communication lines that reflect the brand's value to the consumers and help them understand the price value too. (Representational image by Jeff James via Unsplash)

The iconic American auto brand is planning to reinforce the brand which hasn’t been done enough in India.

Temporary Relief: Madras HC directs Google to charge Disney+Hotstar only 4% commission

Financial Times reported on Google’s possible revenue shake-up, stating, "Google is looking at options including adding certain AI-powered search features to its premium subscription services, which already offer access to its new Gemini AI assistant in Gmail and Docs, according to three people with knowledge of its plans." (Representative Image: Brett Jordan via Unsplash)

Google clarifies that the interim order applies to only Disney + Hotstar and solely for the period in which legal proceedings take place.