Women’s IPL is a step in the right direction for gender equality and women’s empowerment: Rediffusion’s Red Lab report.
Tag: brand marketing
Mast & Meh: Adidas Originals, DhanHQ, Stoa, Sleepwell, Greenlam
Find out who made the cut and who got cut in Storyboard18’s weekly picks of the best and boring ads.
Budget 2023 Expectations: CXOs and marketers share expectations from the Union Budget 2023-24
The Union Budget for FY 2023-2024 is set to be presented in the Parliament by FM Nirmala Sitharaman on February 1.
WinZO’s Saumya Singh Rathore: Gender gap is something you have to be mindful of at every level and in every conversation
The co-founder at WinZO Saumya Singh Rathore talks about the disparity between men and women at the leadership level in gaming companies in India.
CNN News18 leads, ahead of Times Now and Republic TV: BARC
CNN-News18 continues to lead English news genre with 42.7% market share
Democratising post-production: The future of the creator economy
For the current generation every hour is rush hour. Is the production industry innovating fast enough to keep pace with creators of today and tomorrow?
How brands made a splash with movie associations
Last year saw a record number of brands partnering with movies; FMCG, tech, and consumer durables led the way.
Levi Strauss’ Amisha Jain on Indian market trends, Lollapalooza and Deepika Padukone
Amisha Jain, senior VP and MD of SAMEA, Levi Strauss & Co., says the brand will continue to drive conversations around women.
V S Mani’s GD Prasad on being a former ad man, Shark Tank, personal branding
V S Mani’s founder GD Prasad talks about the coffee category’s need gap, the appearance on Shark Tank, and the power of personal branding.
Air India Republic Day Film: Desh Ka Naam, #HarAasmaan
Air India’s new film for Republic Day spotlights the dedicated effort of successive generations which have been charting the flight path of progress for an emerging nation.